Toyota Digital Sales Manager

#3712

Bloomington Toyota

Are you the person who sees opportunity in the data? Who knows how to turn a lead into an appointment, a database into a sales pipeline, and a CRM into a true performance tool?

Walser Toyota Bloomington is looking for a Digital Sales Performance Manager to help drive results across one of Walser Automotive Group’s largest and highest-volume operations.

This is more than managing leads or running reports. You’ll sit at the intersection of sales, technology, data, process, and people
—partnering directly with dealership leadership to identify opportunities, improve conversion, coach performance, and generate incremental business.

And you’ll do it at an operation with serious scale.

The performance—and recognition—speak for themselves:

7,000+ vehicles sold annually for the past 7 consecutive years

Toyota Board of Governors Award Winner – 3 consecutive years (2023, 2024 & 2025)

President’s Award for Customer First – 7 consecutive years

Customer First Advisory Board Winner – recognizing the Top 50 Toyota dealerships nationally for excellence in service, parts, and customer satisfaction

World-class, state-of-the-art facility

Prime Bloomington location in the center of the Twin Cities

At this volume, digital performance matters.

You’ll have the opportunity to influence thousands of customer interactions, maximize a robust customer database, improve lead conversion, uncover sales and acquisition opportunities, and help our sales team perform at an even higher level.

Performance-based incentive opportunity gives you the ability to directly impact your earning potential through results.

This role is built for someone who loves the combination of sales, technology, analytics, process, and coaching.

You may be a:

• Digital Sales or BDC leader ready for a larger platform
• Automotive sales professional who excels with CRM, lead management, and follow-up
• Sales Team Lead or Assistant Manager who loves coaching performance
• CRM or database power user who knows how to turn customer data into opportunities
• Results-driven sales professional who is naturally analytical, tech-savvy, and process-oriented

If you’re someone who looks at a sales funnel and immediately starts thinking about response time, follow-up, appointments, conversion, lost opportunities, and what we could do better
, we want to meet you.

As our Digital Sales Performance Manager, you’ll help connect customer data, digital opportunities, technology, and sales execution to drive measurable dealership performance.

• Establish and continuously improve best practices for digital lead handling
• Monitor incoming digital opportunities and ensure leads are distributed equitably and acted on quickly
• Identify gaps in response, follow-up, appointment setting, and conversion
• Adapt digital sales strategies as customer behavior and business needs evolve
• Drive incremental sales, service, and vehicle acquisition opportunities through proactive outreach

• Serve as an expert user of Drive Centric CRM and Auto Alert
• Manage CRM business rules, plans, lead sources, system maintenance, and user management
• Manage monthly and ad hoc database and equity-mining campaigns
• Leverage customer and vehicle data to uncover new sales and acquisition opportunities
• Create and manage daily, weekly, and monthly reporting across key performance metrics
• Translate data into clear, actionable recommendations for dealership leadership
• Partner closely with the General Manager and Sales Managers to identify performance opportunities across the sales team
• Coa…