Senior Marketing Associate

Responsibilities

• Website Development & Management:
  Own day-to-day management of company level websites, and internal listing engines, ensuring accuracy, performance, and seamless user experience
• Partner with internal teams and external developers to scope, test, and launch new website features, templates, and integrations
• Audit site structure, optimize navigation, and troubleshoot technical issues to ensure fast load times and mobile-first performance
• Collaborate with IT to ensure websites follow enterprise security, compliance, and usability standards
• SEO Strategy & Execution:
  Develop and execute a comprehensive SEO strategy, including keyword research, on-page optimization, technical SEO (schema, site speed, metadata), and link-building initiatives
• Monitor rankings and traffic metrics, regularly reporting on performance and recommending improvements
• Stay ahead of industry trends and algorithm updates to ensure CYM Living maintains strong search visibility
• Understand the use of AI-driven tools and analytics to strengthen SEO strategy and digital performance insights
• Analytics & Reporting:
  Own and assist in developing website analytics and performance dashboards, delivering actionable insights to marketing leadership and regional teams
• Implement and manage tracking tools (Google Analytics, Google Tag Manager, etc.) to measure campaign performance and lead conversions
• Ensure reporting integrates with enterprise applications and aligns with IT data governance
• Cross-Functional Collaboration:
  
  Partner with IT and Marketing/Leasing strategy to align website functionality with business goals
• Support digital advertising, ILS strategy, and lead management by ensuring accurate data flow and landing page performance
• Innovation & Optimization:
  Identify opportunities to streamline digital processes, automate workflows, and improve ROI of digital initiatives
• Research, recommend, and implement new tools or technologies to enhance digital marketing efforts

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field (or equivalent experience)
• 3+ years of experience in digital marketing with a strong emphasis on website development, SEO, and analytics
• Proficiency in:
• CMS platforms (Word Press, custom site management systems, or similar)
• HTML, CSS (basic understanding for troubleshooting)
• Google Analytics, Google Search Console, and Tag Manager
• SEO tools (Ahrefs, SEMrush, Moz, etc.)
• Strong analytical mindset with experience translating data into insights and action plans
• Excellent project management skills, able to manage multiple priorities in a fast-paced environment
• Collaborative, resourceful, and solutions-oriented with strong communication skills
• Familiarity with IT systems and integrations, with knowledge of APIs, enterprise applications, and UX/accessibility standards

• Competitive base salary plus per-lease bonus
• Medical, Dental, and Vision Coverage
• Flexible Spending and Health Savings Accounts
• Short-Term Disability and Supplemental Life Insurance
• Employee Assistance Program
• Fitness and Well-Being Program
• Company-Paid Life Insurance and Long-Term Disability
• 401(k) with Generous Company Match
• Paid Time Off (PTO), Paid Sick Time, and Paid Holidays

Salary Range: $85,000 starting salary.