Paid Search Manager - Agency

Lamark Media ("Lamark") is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark’s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized, and scaled for long-term success.

The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth.

Our mission is to create more value for others. Our core values inspire us to over-deliver on expectations and to create more success for the partners we serve.

Join our team of smart, passionate, collaborative, results-driven do-ers. We work hard every day to deliver remarkable experiences to our clients, and ultimately, their customers.

We are looking for a skilled Paid Search Manager to serve as a team lead overseeing the tactical output and day-to-day workflow of a pod of specialists. You ensure quality control, prioritize execution, and elevate testing and analysis for accounts under your purview. You act as a trusted advisor to teams both internally and externally. You operate with a high degree of communication and responsiveness.

You effectively run Paid Search campaigns while bridging the gap on campaign execution and client-focused strategy. You efficiently manage project needs, collaborate with teammates and delegate work to individuals with clear expectations.

• Manage workflow and daily priorities for a pod of 2–4 team members
• Review campaign builds, optimizations, and reports for quality and alignment
• Translate strategic direction into tactical execution plans
• Drive testing strategy, ensuring continuous learning and improvement
• Collaborate with Associate Directors on resource needs and role growth
• Support internal adoption of tools, automation, and processes

• On-time and high-quality deliverables across the team
• Performance improvements tied to testing and tactical enhancements
• Clear execution plans aligned with Client Services goals
• Positive feedback from team members and peer collaborators

• 5 years of professional experience as a Digital Marketer
• Understanding of Audience Targeting:
  Ability to target specific demographics, psychographics, and behaviors effectively
• Data-Driven Decision Making:
  Ability to analyze performance metrics and optimize campaigns based on data insights (e.g., CPC, CPM, CPA)
• Analytics & Reporting:
  Experience using analytics tools like Google Analytics, Facebook Insights, or similar to track, report, and optimize campaigns
• Cross-Functional Collaboration:
  
  Experience working with creative, strategy, and analytics teams to develop and execute integrated campaigns
• Presentation & Communication
  
  Skills:
  
  Strong ability to present ideas, strategies, and performance results to clients in a clear and persuasive manner
• Brand Voice & Messaging:
  Experience working with clients to develop consistent messaging and tone that aligns with their brand identity
• Campaign Performance Analysis:
  Ability to evaluate media campaign performance using KPIs like ROI, reach, frequency, conversions, and engagement metrics

• Incredible company culture – we are passionate about the impact we make every day; we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
• Diverse and forward-thinking environment
• Great career growth opportunity—you’ll have direct access to agency leadership
• Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
• 401(k) with employer matching
• Company events and industry conferences

At Lamark Media
, we’re looking for people with passion, grit, and high integrity. You’re encouraged to apply even if your experience doesn’t precisely match the job description. Your skills and passion will stand out; especially if…