Senior Affiliate and Influencer Manager

Own the affiliate, creator, and influencer channel across the Outwork portfolio as a revenue center.

Full time Onsite ·
Boca Raton, FL Reports to Chief Strategy Officer Senior level

Outwork Industries is an operating studio. Not a fund. We originate, staff, and operate consumer brands and platforms in-house, across CPG, sports nutrition, health, and e-commerce. We build from scratch, run everything with our own operators, and share the work in public.

The studio runs on three pillars: we build brands, we operate them daily, and we broadcast the process. Everyone here is an operator. The person in this role will be one too.

We are hiring a Senior Affiliate and Influencer Manager to own affiliate, creator, and influencer marketing across the Outwork portfolio. You will build programs from zero, recruit creators at scale, run Tik Tok Shop as a primary revenue channel, manage seeding and community, hold the line on compliance, and report on the channel like a P&L.

This is not a coordinator position. We are looking for someone who can own the affiliate and creator channel as a revenue center: set the strategy, build the infrastructure, recruit and nurture creators, execute campaigns, analyze performance, and improve the program month over month with minimal oversight.

Think of it as running a distributed sales organization. The creators are the salesforce. You recruit them, train them, motivate them, measure them, and decide who earns more and who gets cut.

The person we want can walk in and answer these on day one: here is the creator acquisition strategy, here is how many creators we need, here is how we activate them, here is the commission structure, here is the seeding plan, here is how we measure it, and here is what we are changing next month based on the data.

• Build affiliate programs from the ground up, including commission structures, tiers, bonuses, contests, and performance unlocks
• Write and maintain program terms, policies, participation requirements, and approval criteria
• Establish VIP, ambassador, and top performer tiers, and keep optimizing incentives against profitability
• Own affiliate platform selection, setup, and administration, including tracking links, UTMs, attribution windows, and coupon attribution
• Manage onboarding and offboarding, monitor compliance with program terms, and reconcile commissions, disputes, returns, cancellations, and payouts

• Run Tik Tok Shop Affiliate Center as a primary revenue channel across portfolio brands
• Recruit creators at scale through Open Collaboration and Target Collaboration
• Manage product invitations, samples, commission strategy, and direct creator communication inside the platform
• Build GMV focused campaigns and track content volume, sample to content rate, and conversion by creator
• Monitor product eligibility, violations, and account health
• Identify winning creator content and coordinate paid amplification with the media team, including GMV Max strategies

• Build scalable outbound recruitment systems and run direct outreach by email, DM, and creator platforms
• Research and vet creators by niche, audience, engagement, content quality, and sales potential
• Recruit both established creators and high potential micro and nano creators, and work with agencies and management companies where it makes sense
• Develop inbound creator application programs and maintain an active pipeline
• Run product seeding end to end: selection, shipping, follow up, content tracking, and sample ROI
• Control product leakage to creators who request samples and never produce content

• Build an engaged creator community and communicate with creators every day
• Educate creators on products, positioning, benefits, and differentiation, and keep them ahead of launches, drops, and promotions
• Give creators messaging angles and content inspiration without making the content feel scripted
• Run creator newsletters, calls, training sessions, and office hours
• Recognize top performers and make them feel like brand insiders rather than external contractors
• Hold regular one to one contact with key creators, negotiate custom agreements, handle difficult conversations, and resolve attribution and commission disputes
• Relay creator feedback and market intelligence back to the studio

• Take campaigns from concept to execution: briefs, objectives, KPIs,…