Marketing Operations Specialist; Data & Systems

At Sentinel One, we are driven by a clear purpose: to give the advantage to those who secure our future. As AI reshapes how organizations build, operate, and innovate, the responsibility to protect them becomes more critical than ever. When you join Sentinel One, your work helps protect global enterprises, critical infrastructure, and the technologies shaping tomorrow. If you are motivated by meaningful challenges and want your impact to be real, measurable, and global, you will find purpose here.

Sentinel One is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters.

Our teams are builders, problem-solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity.

We’re looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes.

As a Marketing Operations Specialist (Data & Systems), you will be tasked with getting under the hood of complex systems to solve data puzzles, in a technical research and optimization role focused on the integrity of our marketing engine rather than campaign execution. As a skilled Marketo and Salesforce user, you will act as our lead investigator, performing deep-dive audits, cleaning up legacy data, and analyzing system architecture to figure out why things are functioning the way they are, and how AI tools can help you fix it faster and at greater scale.

You will serve as the Secondary Administrator for our Mar Tech stack, providing essential support, AI-informed recommendations, and strategic guidance to the primary admins.

Primary responsibilities include:

• Technical research and diagnostics: conduct deep-dive audits into system behaviors, sync errors, and workflow logic, using AI tools to accelerate pattern detection and root-cause analysis, to identify why data discrepancies occur.
• Data hygiene and cleanup: lead ongoing initiatives to de-duplicate records, normalize data fields, and overhaul legacy processes within Marketo and Salesforce, applying AI-driven tools to scale cleanup beyond manual review.
• Prescriptive problem solving: go beyond finding the bugs and design the fix, drafting technical requirements and prescribing solutions to improve system efficiency.
• Advanced reporting and analysis: maintain lifecycle models and ensure leads are moving through the funnel correctly, using AI to surface anomalies and bottlenecks that manual reporting would miss or catch late.
• Secondary administration: support the primary admins in managing the connective tissue of our stack, including but not limited to Reachdesk, Qualified, Demandbase, Path factory, and Splash.
• Systems documentation: create and update technical documentation to ensure our logic (scoring, routing, and lifecycle stages) is transparent and scalable.
• Deliver against clear success measures, including reducing the sync error rate between Marketo and Salesforce by 50 percent in the first…