Marketing Content Manager

Content Marketing Manager WHO WE AREThe Car Park is a rapidly growing company that leverages the power of cutting-edge technology, legendary customer service, and best-in-class practices to operate more than 500 locations across the United States. We are experts at meeting the unique needs of the markets we serve, including hospitality, healthcare, events, municipalities, office, retail, and universities.

Professionalism, mutual respect, and a sense of humor are traits we value and exhibit. We have built a collaborative environment placing a high emphasis on integrity, trust, and caring. We understand each of us plays a significant role in positively impacting our company culture and have a deep commitment to providing our team members with exceptional employee experiences, learning opportunities, career progression, and dare we say it, a little bit of fun.

WHO WE NEEDThe Marketing team is growing The Car Park's presence in the market, and we're scaling the team to match. We're seeking a Content Marketing Manager to own the words that represent The Car Park. You'll shape our voice, build our editorial calendar, and produce content that earns attention from clients, prospects, and our own team members.

You'll write, edit, and publish across every channel we use, including web, email, social, intranet, sales materials, and print. You'll partner closely with our graphic designer to bring that content to life. Our team is lean and collaborative, so the ideal candidate is equally comfortable drafting a case study, tightening a client pitch deck, building a landing page in Word Press, and mapping next month's social calendar, possibly all before lunch.

This is an individual contributor role with real ownership. You'll set priorities, measure what works, and help shape how content supports our growth.

Location:

Boise, Idaho (on-site).

Reports to:

VP of Marketing.

WHAT YOU’LL OWN Editorial strategy and calendar:
Plan and manage content across blog, email, social, and web, aligned to business development and brand priorities

Writing and editing:
Blog posts, case studies, thought leadership, client proposals, presentation materials, and internal communications

Brand voice:
Serve as a steward of The Car Park's tone across channels and ensure consistency in everything we publish

Digital marketing:
Build and optimize landing pages and client websites, run email campaigns, and apply SEO best practices, including local SEO for our markets

Social media:
Develop content calendars and posts that grow our industry presence

Reputation management:
Draft thoughtful, on-brand responses to public reviews

Performance reporting:
Track content and campaign results in Google Analytics and related tools, and turn the findings into recommendations

Creative collaboration:
Partner with graphic designer on infographics, signage, flyers, brochures, and presentations, and contribute design support when the workload calls for itAnd moreIDEAL CANDIDATE SKILLS Exceptional copywriting and editing, with a sharp eye for clarity, tone, and detail

Ability to adapt writing for B2B clients, municipal partners, and internal audiences

Proficiency in PowerPoint with experience building polished, persuasive presentations

Experience with Word Press and other CMS platforms

Experience with email marketing platforms and campaign execution

Working knowledge of SEO, including local SEOStrong organizational skills; you can prioritize competing deadlines without dropping details

Excellent communication and active listening skills

Comfort working independently and as part of a team-based environment BONUS POINTS Hands-on experience in Adobe InDesign, Illustrator, or Photoshop, or tools like Canva or Figma

Experience with layout for print materials and signage

Familia…