Strategic Account Manager
Listed on 2026-01-01
-
Sales
Business Development, Sales Manager
Overview
Join Riverside Natural Foods Ltd., a $300 million+ Canadian-based, family-owned, and globally operating business, committed to leaving the world better than we found it. As a B-Corp certified, Triple-Bottom Line company, we proudly manufacture nutritious, 'better-for-you' snacks such as Made Good and GOOD TO GO. We value teamwork, humility, respect, ownership, adaptability, grit, and fun.
We’re on an ambitious mission to double our business by 2027, and we need talented individuals like you to help us reach new heights. At Riverside, you’ll have the opportunity to chart your own path to success while contributing to ours. We believe anything worth doing is worth doing right, and our values will guide us through the rugged terrain – and yes, it will get rough.
But that’s what makes the journey worthwhile.
You can learn more about us at
Purpose of PositionThe Strategic Account Manager is responsible for calling on, building business, and developing relationships with a designated group of Tier 1 and Tier 2 key chain accounts.
RoleStrategic Account Manager – West
Location:
Remote role, located anywhere in the Western U.S., responsible for servicing the Western region.
- Driving sales growth for Riverside Natural Foods:
Demonstrate and uphold Riversides Core Values, mission, and vision. - Help to establish RESPECT and confidence with customers. Build and strengthen relationships across customers, brokers, and distributor partners.
- Educate distributors, brokers, sales agents and customers on product attributes and benefits while displaying HUMILITY.
- Build relationships within multiple levels of the customer organization. Develop and manage collaborative partnerships and joint business plans with key customers.
- Develop and drive strategic plans to meet or exceed revenue goals. Have high engagement with broker partners and customers to collaborate and partner during the planning process.
- Provide key inputs for demand planning - own the bottoms-up forecast for the S&OP process for each account owned. Properly manage forecasting on an accurate and consistent basis.
- Compile and review quantitative sales data and react rapidly to changing trends or new competitive threats and opportunities. Have a close pulse on environment and proactively have plans to support customer and RNF brands.
- Create and present customer specific presentations. Share strategic initiatives with broker & distributor partners, enabling them to tactically execute against plans.
- Develop customer-specific programs to drive strong velocities.
- Discover medium- and long-term opportunities. Offer solution based selling approach.
- Ensure execution against planning tactics of:
Distribute:
Utilize Priority Ranking List to close/expand distribution on core voids;
Shelving:
Work closely with Category Management team to understand best shelving principles to share with retailers;
Merchandising:
Create merchandising and promotional programs with retailers that support RNF strategies, tactics, and programs;
Pricing:
Work with retailers on pricing guidelines & guardrails as communicated through Sales Planning & Strategy (on everyday pricing and promoted). - Present all Innovation in a timely manner, creating plans for quick speed-to-market.
- Collaborate on marketing programs with customer and RNF US Marketing team.
- Effectively manage trade spend against assigned trade budgets.
- Follow trade compliance and deduction support process. Manage trade payments and deductions in a timely manner.
- Communicate account activity/results via internal processes.
- Conduct quarterly business reviews with accounts. Send out monthly updates to both internal team and customer.
- Drive strong partnerships and engagement with broker partners (monthly connects, quarterly reviews, KPI tracking, etc.).
- Demonstrate OWNERSHIP by managing customers as if they were your own. Full understanding of customer and competitive market.
- Attend designated trade shows and events.
- Keeps the work atmosphere FUN by keeping it light and welcoming.
- Any other duties as assigned.
- Travel may require 50% +
- Prefer College degree in Business.
- 6+ years of progressive sales…
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