Market Sales Representative

Join to apply for the Market Sales Representative role at Fonroche Lighting America
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Boise,  | Territory within California

Travel Required.

Fonroche Lighting America is transforming outdoor spaces with off‑grid, solar‑powered street lighting, providing municipalities, developers, and commercial facilities with a cost‑effective, reliable, and sustainable alternative to traditional grid‑connected lighting.

As a Market Sales Representative, you will drive growth across the east coast, developing direct relationships with municipalities and decision‑makers responsible for street, park, trail, and parking lot lighting. Based in the Philadelphia area, you will work closely with internal teams and technical staff to deliver Fonroche lighting solutions across municipalities.

• Identify & develop opportunities:
  Build and manage a pipeline of projects, closing deals that drive regional expansion.
• Market expansion & standardization:
  Lead municipal sales efforts, positioning Fonroche as the go‑to solution for solar lighting adoption.
• Client & relationship management:
  Serve as the primary contact for municipalities, ensuring long‑term engagement and repeat business.
• Go‑to‑market strategy:
  Explore new sales and market development strategies to accelerate growth.
• Product expertise & presentations:
  Become proficient in solar lighting principles and present the technical and cost‑saving benefits to clients.
• CRM & sales reporting:
  Maintain accurate forecasting, reporting, and collaboration within CRM tools.
• Travel & on‑site meetings:
  Regularly meet with city, county, and municipal leaders in person to build strong, trust‑based partnerships.

• B2B sales success:
  Proven track record in business development, consultative sales, or municipal sales.
• Industry knowledge (preferred):
  Experience in public sector sales, lighting, infrastructure, or sustainable technology.
• Exceptional communication skills:
  Ability to engage, present, and negotiate with government officials, partners, and contractors.
• Strategic thinking & market development:
  Ability to assess market trends and drive standardization efforts across regions.
• Tech‑savvy & organized:
  Proficiency in CRM tools, email, and standard business systems for reporting and forecasting.
• Resilient & goal‑oriented:
  Self‑starter with strong listening and sales skills who thrives on achieving targets.
• Ability to travel:
  Regular travel required to meet with customers and develop the region effectively.

• Competitive base salary ($50,000‑70,000) + strong commissions – earning potential grows with success.
• Great team culture – team spirit thrives, and wins are celebrated together with regular events.
• Comprehensive benefits:
  Medical, dental, and vision coverage.
• Generous PTO policy – encourages work‑life balance and recharging.
• Career growth – future leaders can grow with us.
• Impactful work – help cities transition to sustainable, cost‑effective lighting and make a difference in communities nationwide.

• Entry level

• Full‑time

• Sales and Business Development

• Electric Lighting Equipment Manufacturing