Director, Business Development; MZAG

At Ticketure, we believe cultural organizations deserve technology that’s as inspiring as the experiences they create. That’s why we build modern software for museums, zoos, aquariums, gardens, science centers, performing arts organizations, and other cultural attractions around the world.
Our two platforms help organizations deliver exceptional guest and patron experiences. Ticketure provides mobile-first, API-first ticketing for general admission and timed-entry attractions, while Patron Manager is the leading Salesforce-native CRM for the performing arts, helping organizations strengthen patron relationships and fundraising.
No matter your role, you’ll be part of a collaborative team that values ownership, innovation, and continuous improvement. Together, we’re helping cultural organizations connect more people with experiences that inspire, educate, and bring communities together.

The Director,Business Development is responsible for driving the growth of Ticketure’s Patron Manager platform by developing and executing strategies that generate new revenue across small to mid-market museums, zoos, aquariums, and gardens (MZAGs). This role owns the full business development lifecycle, from identifying and qualifying opportunities through negotiation and close, while cultivating strategic partnerships and expanding market reach. You will influence go-to-market strategy, uncover new growth opportunities, and collaborate cross-functionally to drive long-term success.

This position reports directly to the CRO.

• Own the full business development lifecycle for small to mid-market MZAGs, from prospecting and qualification through negotiation, contract execution, and handoff to Client Engagement

• Build and maintain relationships with prospective clients, conducting discovery sessions and product demonstrations that align Patron Manager's capabilities with their business needs

• Identify, develop, and close new business opportunities through outbound prospecting, referrals, strategic partnerships, industry events, and market research

• Partner with Marketing to execute lead generation initiatives and collaborate with Product to share customer insights, identify market trends, and influence product enhancements

• Prepare proposals, pricing recommendations, RFP responses, and other sales documentation while negotiating contracts that support long-term customer and company success.

• Develop deep expertise in Ticketure's products, industry, and competitive landscape to effectively position Patron Manager and differentiate it in the market

• Maintain accurate pipeline forecasts, CRM data, and sales reporting, providing market insights and strategic recommendations to executive leadership

• Represent Ticketure at client meetings, conferences, trade shows, and other industry events to strengthen relationships, increase brand awareness, and drive revenue growth

This job description is intended to provide an overview of the position and does not represent a comprehensive list of duties. The employee may be required to perform other duties that are reasonably related to the role, as directed by the employer, and the scope of responsibilities may be reviewed and updated from time to time in consultation with the employee.

• 5+ years of proven business development and sales experience

• Preferred: background in the arts, culture, or nonprofit space

• Preferred: existing knowledge of Salesforce or Patron Manager

• Strong oral and written communication skills

• Ability to work independently and manage multiple projects and deadlines

• Possess strong analytical, decision-making, and problem-solving skills

• Strong attention to detail

• Excellent organizational and time management…