VP of Indy SMB Sales; Digital Marketing
Listed on 2026-11-05
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Sales
Director of Sales, Account Manager, Client Relationship Management -
Management
Account Manager, Client Relationship Management
VP of Indy SMB Sales (Digal Marketing)
Full-Time, Exempt
Remote within the U.S.
Compensation:
Competitive base, performance bonus, and annual bonus for a competitive total compensation package based on experience
Our Socius Marketing division is a specialized digital marketing powerhouse dedicated to driving online growth and lead generation for hyper-local SMBs with fewer than 5 locations across the home services, home improvement, and healthcare industries.
Our Mission: Provide the most effective digital marketing solutions in the industry, focusing on a high-touch customer experience that delivers results so we can reinvest profits in the success of our clients, our team, and our community.
Our BHAG: The most sought-after marketing building national to local brands.
Position SummaryThe VP of Indy SMB Sales works directly with executive leadership, the COO, CEO, and the sales team to drive new business growth and hit revenue goals for our Indy SMB division. This is a management- and training-heavy leadership role centered on building, coaching, and scaling our Indy sales team - directly leading the entire Indy sales organization to success.
In addition to driving team training, performance, and hands-on deal coaching, this role works closely with our Partnership and Network teams to ensure seamless sales handoffs, lead routing, and cross-divisional collaboration. To succeed in this role, you must bring a proven track record of managing, training, and scaling high-performing sales teams, closing business alongside your reps, and possessing deep technical knowledge across the digital marketing ecosystem, including SEO, PPC, Web Design & Development, Content Creation, Social Media Marketing, and Reputation Management.
Essential Functions & ResponsibilitiesSales Leadership, Management & Team Training
Direct Team Management & Leadership: Directly train, manage, mentor sales leaders and the entire Indy sales team. Conduct regular pitch reviews, call audits, and pipeline reviews to improve team close rates.
Quota & Goal Management: Set, track, and deliver on individual and team sales quotas, goals, and KPIs, coaching reps to consistently meet or exceed targets. Spot trends and gaps early and take proactive corrective action, such as targeted coaching, pipeline acceleration, or resource changes, to protect results.
Salesforce Management & Executive Reporting: Own Salesforce pipeline accuracy, forecasting, and dashboards for the Indy sales division. Give the executive leadership team regular, data-driven updates on performance, trends, and gaps against quotas, along with clear plans to close them.
Structured Sales Training & Onboarding: Build, implement, and continuously refine a rigorous sales training program covering pitch mechanics, objection handling, digital marketing discovery, and deal closing tailored to SMB buyers.
Partnership & Network Division Handoffs: Work closely with the Partnership and Network teams to manage intra- lead flow, qualify inbound opportunities, and execute seamless sales handoffs between divisions.
Department Oversight & Org Planning: Conduct weekly department meetings, establish team standards, and maintain a current and future org chart for the Indy sales division.
Performance Coaching & 1-on-1s: Conduct weekly 1-on-1s with key executives (CEO/COO), weekly/bi-weekly 1-on-1s with direct reports, and structured performance evaluations to foster long-term career growth and quota achievement.
New Business Acquisition & Co-Closing: Directly support and drive new acquisition by jumping on key pitches and co-closing hyper-local SMB prospects (fewer than 5 locations) across key verticals such as home services (roofing, remodeling, solar, contractors), home improvement, and healthcare (dental practices, urgent care, clinics).
Custom Multi-Channel Pitching: Coach the team on conducting audits and presenting tailored, multi-channel digital marketing strategies via live video over Google Meet. Build and review custom proposals that align KPIs with our full service suite.
Lead Funnels & Strategic Partnerships: Design reliable lead-generation…
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