Product Manager, Card

Staff Product Manager, Consumer Growth Platform

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.

We are looking for a Staff Product Manager to own the critical “Pre‑Swipe” Experience – the defining moments between a user saying “yes” to the card and making their first purchase. This is a 0‑to‑1 strategic ownership role responsible for the Activation Journey, New User Experience (NUX), and Checkout experience. The mandate is to make the onboarding process buttery smooth in an industry known for friction and to turn complex financial compliance into a magical, instant consumer experience.

• Own the “Pre‑Swipe” Vision
  :
  Define the long‑term strategy for card activation and new‑user experience, and road‑map the journey from “Interested” to “Ready to transact.”
• Build 0‑to‑1 growth bets
  :
  Identify and launch net‑new features that drive activation – from gamified onboarding to instant wallet provisioning and first‑use incentives.
• Obsess over the funnel
  :
  Manage the end‑to‑end checkout and activation funnel, ruthlessly eliminating friction to achieve industry‑leading drop‑off rates.
• Cross‑functional leadership
  :
  Act as conductor for stakeholders across engineering, design, risk, legal, and compliance to decouple growth from platform debt.
• Navigate complexity
  :
  Work with risk, legal, compliance to onboard users safely while preserving speed.
• Drive activation economics
  :
  Own metrics such as Time‑to‑First‑Transaction, 30‑day activation rates, and wallet‑provisioning penetration.

• 7+ years of product management experience, with a clear track record in consumer mobile apps, fintech, or neobanks.
• Deep experience optimizing high‑stakes conversion flows (checkouts, sign‑ups, KYC) and understanding user activation psychology.
• 0‑to‑1 builder mentality – a history of launching new products or features from scratch that fundamentally changed behavior.
• Technical and design fluency – able to speak engineering, understand API constraints, latency, and hold a high bar for UI/UX.
• Strategic influence – ability to lead without authority, align senior stakeholders, and guide embedded pods through ambiguity.
• Data‑driven intuition – fluent in SQL/Amplitude and use data to identify bottlenecks while applying product intuition.
• Required education:
  Bachelor’s degree in a related field or equivalent practical experience.

Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness, and tech spending, and benefits (including 100% subsidized medical coverage, dental, and vision for you and your dependents). USA base pay range (CA, WA, NY, NJ, CT) per year: $225,000 - $275,000. USA base pay range (all other U.S. states) per year: $200,000 - $250,000.

Affirm is a remote‑first company. Most roles are remote and you can work almost anywhere within the country of employment. You may be required to work out of an assigned office occasionally.

• Health care coverage – all premiums are covered for you and your dependents.
• Flexible Spending Wallets – generous stipends for technology, food, lifestyle, and family expenses.
• Time off – competitive vacation and holiday schedules.
• ESPP – employee stock purchase plan to buy shares at a discount.

We believe it’s on us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process. By clicking “Submit Application,” you acknowledge that you have read our Global Candidate Privacy Notice and give informed consent to the collection, use, processing, and storage of your personal information as described.