Marketing Data Analyst
Job in
Boston, Suffolk County, Massachusetts, 02298, USA
Listed on 2025-12-30
Listing for:
Apolis
Full Time
position Listed on 2025-12-30
Job specializations:
-
IT/Tech
Data Analyst, Business Systems/ Tech Analyst, Data Science Manager, Data Mining
Job Description & How to Apply Below
Position: Marketing Data Analyst
Location: Hybrid onsite in Boston, MA or NYC, NY
Duration: 6+ months with strong potential for extension
OverviewSeeking a Marketing Data Analyst to support marketing analytics initiatives within a financial services environment. This role focuses heavily on lending-related marketing data, campaign performance measurement, and dashboard development. Ideal candidates will bring hands‑on banking or financial services experience and deep exposure to marketing analytics functions.
Responsibilities- Analyze and interpret marketing data with emphasis on lending products
- Build and maintain dashboards using Power BI and AWS Quick Sight
- Support marketing campaign measurement, execution, and performance reporting
- Run SQL queries, identify trends, and evaluate marketing channel effectiveness
- Partner with cross‑functional teams to align analytics with business strategies
- Present insights and recommendations to stakeholders and leadership
- 3+ years of experience in marketing data and analytics
- Direct experience within a marketing analytics team (not general data analytics)
- Background in financial services; banking experience strongly preferred
- Experience working with lending product data (lending, underwriting, credit products)
- Proficiency in SQL (SQL Server)
- Dashboard development experience with Power BI
- Working knowledge of Python
- Familiarity with Google Analytics and/or Adobe Analytics
- Dashboarding experience with AWS Quick Sight
- Exposure to Experian valuation, Axiom, or Tealium tag management
- Understanding of identity graph concepts
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