Sr. Product Marketing Manager

As a Senior Manager, Product Marketing, you will be responsible for defining go-to-market strategies including target audience identification, product positioning, messaging definition, and channel execution for new products in Sonos’ Consumer Hardware portfolio. You’ll need to be comfortable with ambiguity and eager to engage with and support new processes and workflows based on learnings.

The right person for this role possesses marketing experience in the consumer electronics category; carries a deep passion for consumer products; solves multi-dimensional product marketing challenges while advocating for the customer and driving business outcomes.

As part of the Sonos team, you’ll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.
** What You’ll Do
*** Inform the business case, define the target audience, go-to-market and channel strategy, core value proposition, and product narrative for products within Sonos' Consumer Hardware portfolio.
* Bring to market future product development with a customer-centric perspective.
* Drive meaningful insights into the business based on market trends, customer research, competitive analysis, and interactions with global teams.
* Collaborate with and drive alignment across product management, brand, sales, and regional marketing teams to land the go-to-marketing (GTM) strategy and execution.
* Represent the product and business by clearly articulating and enabling the value of our offering to customers, media and external partners.
* Be a key collaborator during product development, full-funnel marketing, pricing and promo strategy, hardware and software experiences, channel and geo expansion.
** What You’ll Need
*** Basic Qualifications
** 8+ years managing end-to-end product marketing, preferably at technology companies.
* Led new product introductions and managed full product lifecycle .
* Consistent record of crafting compelling value positioning statements and defining the target audience for new products.
* Creative problem solver that can generate innovative marketing ideas and lead a cross-functional team of partners to drive execution.
* Strong analytical skills and results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative.
* Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries.

Research shows that some candidates may not apply for roles if they don't meet all the criteria. If you don’t have 100% of the skills listed,
** we strongly encourage you to apply if interested.
**** Visa Sponsorship:
** Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for any US employer, both now and in the future..#LI-Hybrid

Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience.

The base pay range for this role based off geographic location is:$132,000 and $165,400

The specific pay offered will depend on the candidate’s geographic location, as well as qualifications and experience. We apply geographic pay differentials based on the cost of labor in the market.  Employees in high-cost locations may be compensated at the upper end of the range, while those in medium or low cost markets may be compensated at the lower end of  the range.

Your recruiter can provide more details about the specific salary range for your location during the hiring process. Please note that compensation details listed in US job postings reflect the base salary only, and do not include bonus, equity, or benefits.

We also offer a comprehensive  with choice and flexibility in mind to help support the health, wealth, and overall well-being of our employees. Regular full time employees in the US are eligible for benefits on day one, including:
* Medical, Dental, and Vision Insurance
* A 401(k) plan with company matching and immediate vesting
*…