Programmatic Coordinator

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$50,000.00/yr - $63,000.00/yr

Programmatic Coordinator - Hybrid in Boston, MA

The Programmatic Coordinator works within our Media team, executing programmatic campaigns, conducting research and recommending programmatic media strategies, tactics and partners based on an understanding of client business models, products/services, verticals and competition. This role will be actively executing and reporting on campaigns in programmatic platforms, requiring strong attention to detail and budget management. This is a position for someone who has a curious nature, a strong desire to solve problems and is passionate about the advertising industry, media trends and programmatic behavior.

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers, and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics, and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

• Work with team to develop programmatic strategies and recommendations for assigned clients based on expertise and knowledge of the programmatic platforms, client’s business and campaign goals, and understanding of the programmatic landscape
• Execute, manage and optimize programmatic campaigns – including budget management, trafficking, reporting and billing
• Manage day-to-day correspondence with partners. Learn about offerings and new beta tests for assigned clients and share information back to the team and with clients
• Work with Biz Ops and team to coordinate invoicing and reconciliation process across client portfolio
• Manage trafficking of campaigns into programmatic platforms with extreme attention to detail
• Conduct industry research using a variety of sources to inform client recommendations and approaches
• Support in the creation and production of presentation materials including programmatic strategies and recommendations or POVs for clients

• Education Requirements:
  
  Bachelor’s degree (Trade Desk certification preferred)
• Experience Requirements: 0–2 years experience in relevant field (Marketing or Digital Advertising experience preferred)

Direct Reports:
This position does not have supervisory responsibilities for direct reports

Indirect Reports:
Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports

• Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
• Ability to meet tight deadlines while juggling multiple projects simultaneously
• Extremely organized and high attention to detail
• Ability to manage large budgets and make budget adjustments in a fast-paced environment
• Expresses oneself (in writing and verbally) clearly, concisely, and thoroughly
• Demonstrated interest in keeping up with emerging technologies and the digital marketing landscape
• Proficiency in office productivity tools
• Demonstrates a positive, can‑do attitude with all assignments

Office / Sedentary Requirements:
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically, requires the ability to sit for extended periods of time (66%+ each day), ability to hear telephone, ability to enter data on a computer and may require the ability to lift up to 10lbs.

Entry level

Full-time

Advertising and Marketing

Advertising Services and Marketing Services