Marketing Specialist

Employment Type: Full-Time, Hourly (37.5 hours/week non-exempt), Hybrid (remote + office days)
Hours: Monday–Friday, 8:30 a.m.–4:30 p.m.

Do you want to make a difference every day? Do you love milk, cheese, and ice cream — and the idea of promoting them on behalf of local dairy farmers?

We are seeking a dynamic Marketing Specialist to join our Integrated Marketing Communications team. This role is pivotal in executing experiential marketing initiatives, supporting sales strategy, and strengthening relationships with industry stakeholders. The ideal candidate is a self-starter with strong marketing expertise who thrives in both strategic planning and hands-on execution.

At New England Dairy, we work on behalf of the dairy farmers of our region to promote all things dairy while supporting healthy communities across New England. Our employees are our greatest asset, and we foster a culture of collaboration, inclusion, and growth. We invest in our people through professional development, coaching, and a workplace that values collaboration, innovation, and accountability.

• Support the development and execution of integrated marketing campaigns to build consumer trust, demand, and sales.
• Lead the organization’s experiential marketing strategy, identifying opportunities to engage target audiences through events and activations.
• Contribute to digital marketing planning, implementation, reporting, and performance evaluation.
• Manage budgets for assigned projects and programs.

• Manage and execute the organization’s retail sales strategy and support the development of the annual sales plan.
• Build and maintain strong partnerships with industry stakeholders to foster trust and drive sales opportunities.
• Lead sales channel initiatives, including retail and e‑commerce campaigns.
• Serve as the point person for stakeholder communications, ensuring consistent and positive engagement.

• Bachelor’s degree in marketing, business, communications, or related field (or commensurate experience)
• 4–7 years of marketing experience, with a demonstrated track record of building and executing complex marketing programs
• Experience in both digital and traditional marketing channels
• Experience in retail marketing a plus
• Experience with in‑house CPG food companies and/or in the restaurant/food service industry a plus
• Proven ability to develop and manage stakeholder relationships successfully
• Highly proficient in Microsoft Office 365, Adobe Acrobat, and social media
• Comfortable working in a digital and remote environment using virtual communication and meeting platforms
• Strong organizational skills and attention to detail
• Possess a self‑starter attitude with the confidence and discipline to work independently, prioritize tasks effectively, and deliver outcomes beyond expectations
• Strong written and verbal communication skills

• $32.82 - $36.92/hour (approximate annualized amount of $64,000-$72,000/year based on 37.5 hrs./week, 52 weeks/year), based on experience
• Benefits include:
  Blue Cross Blue Shield health and dental insurance, paid vacation, sick time, and holidays, 401(k) with employer match

Please send your resume and a cover letter telling us a little about yourself and why you’re interested in this position to J with the subject line "Marketing Specialist – [Your Name]."

New England Dairy Promotion Board is an affirmative action–equal opportunity employer.