Campaign Strategist, Global Campaigns; DBU

At Iron Mountain we know that work, when done well, makes a positive impact for our customers, our employees, and our planet. That’s why we need smart, committed people to join us. Whether you’re looking to start your career or make a change, talk to us and see how you can elevate the power of your work at Iron Mountain.

We provide expert, sustainable solutions in records and information management, digital transformation services, data centers, asset lifecycle management, and fine art storage, handling, and logistics. We proudly partner every day with our 225,000 customers around the world to preserve their invaluable artifacts, extract more from their inventory, and protect their data privacy in innovative and socially responsible ways.

Are you curious about being part of our growth story while evolving your skills in a culture that will welcome your unique contributions? If so, let's start the conversation.

As Iron Mountain continues on an ambitious growth trajectory, we are seeking a highly experienced and strategic Campaign Strategist to join our global campaigns function - a new, highly strategic function being built within the Global Marketing team.

Reporting into the Director of Global Campaigns, this role is a key strategic position responsible for developing and leading industry‑leading, data‑driven campaigns for Iron Mountain’s digital products, that resonate with target customer personas and drive significant business outcomes.

This role is perfect for a self‑motivated, data‑driven professional who excels at turning high‑level business goals into impactful, multi‑objective, customer‑centric campaigns that build awareness, consideration and demand. You will act as a key individual contributor, leading the strategic development and execution of campaigns from inception to optimisation.

The role is a remote role and will be required to work with stakeholders based across the globe - while we operate normal working hours, you may wish to adjust them periodically to increase international collaboration time. Current regions we are supporting:
North America, LATAM, Europe, MENAT and APAC.

• Campaign Strategy & Leadership:
  Work with the Director of Global Campaigns and internal stakeholders to translate overarching business strategy into a comprehensive campaign strategy. This includes developing "always‑on" campaigns and leveraging data insights to continuously optimise and refresh creative and content. While you will own and develop globally relevant campaign themes and creative concepts, you’ll need to work with Field Marketing stakeholders to ensure that what is developed globally can be easily adapted, extended and localised for regional markets outside of the Global Campaign targeting remit.

• Customer Journey & Content Management:
  Connect the dots between product and sales by mapping and managing the entire customer journey through campaign development. You will work closely with Product Marketing to build messaging houses that align with product positioning, and Content Strategists and an external agency to build a multi‑medium content strategy that maps to the customer journey, is strategically designed to engage customers at every touchpoint and guide them toward desired outcomes.
  
  This will also include connecting and bringing other global touchpoints into the overarching content strategy, such as the Virtual Events programme.

• Channel Planning & Analytics:
  Work with internal channel owners, including Paid Media, to build channel plans that place messaging and content at the right time in the customer journey, and drive to a specific measurable outcome. You will also work directly with Marketing Analytics to determine campaign effectiveness and articulate key insights from campaign performance data, fine‑tuning campaigns for maximum output and ROI.

• Stakeholder & Global
  
  Collaboration:
  
  Lead the end‑to‑end campaign production process, effectively collaborating with a wide range of internal and external stakeholders, including external agencies, and internally, product, sales, and creative teams. Your ability to lead, build trust and motivate global project teams to deliver…