Marketing Manager, Integrated Search & Google Media

US
- Hybrid
- Massachusetts
- Boston, US
- Headquarters
- Maryland
- Columbia

Who is Tenable?

Tenable® is the Exposure Management company. Over 40,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 50 percent of the Global 2000, and large government agencies. Come be part of our journey!

What makes Tenable such a great place to work?

Ask a member of our team and they’ll answer, “Our people!” We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you’re part of our #One Tenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters.

We deliver results that exceed expectations and we win together!

Applicants must be authorized to work for any employer in the U.S. without sponsorship. We are unable to provide sponsorship for work visas of any kind at the time of hire, or at any point during employment. This includes, but is not limited to: F1-OPT, F1-CPT, H-1B, TN, J-1, etc

Your Role:

We are seeking an expert, data-driven Manager, Integrated Search & Google Media to own our paid search and Google media ecosystem while managing essential SEO and GEO strategies. In this role, you will also drive the strategy and execution across Google Ads, Bing Ads, You Tube and You Tube TV ads, and broader Google advertising properties.

As our primary Paid Search authority, you live and breathe Google Ads, master modern AI-driven campaign structures (Performance Max, Smart Bidding, AI creatives), and stay at the forefront of search evolution. You bring a deeply curious, proactive personality and a passion for experimentation - constantly testing new ideas, interrogating performance data, and willing to try bold new approaches to stay ahead of trends.

In addition to scaling our paid search and improving our ROI, you will manage critical SEO/GEO initiatives with direction and guidance from our Senior Manager, SEO/GEO and partner closely with our Performance Marketing Theater Leads - translating theater-based goals into execution-ready search strategies to generate awareness, create and capture demand that turns into pipeline, and holding accountability for regional numbers.

Paid Search, Bing and Google Ecosystem

• End-to-End Media Management: Own the strategy, launch, optimization, and scaling of high-ROI performance campaigns across Google Search, Bing Ads, You Tube and You Tube TV ads, and Google Display/Discovery.
• AI & Platform Innovation: Master advanced ad features (Smart Bidding, auto-generated assets, AI bidding algorithms) to continually scale performance and improve audience targeting.
• Theater Collaboration & Numbers Accountability: Partner hand-in-hand with Performance Marketing Theater Leads to understand regional goals, revenue targets, and market considerations. Deliver actionable paid search strategies that generate pipeline and directly meet theater targets.
• Paid Search Experimentation & Optimization: Lead end-to-end campaign and post-click experimentation across paid search. Build structured testing frameworks to optimize ad performance, landing page experiences, and alternative lead capture mechanisms - driving continuous improvement in message alignment and conversion.

Technical SEO & GEO

• Technical SEO & Metadata Management: Perform ongoing technical SEO optimizations, site audit reporting and prioritization, meta tag creation, and optimization to ensure high crawlability, indexability, and keyword…