Content Strategist

We are looking for a Content Strategist to shape and refine compelling content initiatives for a Long-term Contract position based in Boston, Massachusetts. This role focuses on developing thoughtful messaging, producing high-quality written materials, and ensuring content aligns with brand goals and audience needs. The ideal candidate brings a strong editorial perspective, excellent writing skills, and the ability to use performance insights to strengthen content effectiveness.

Responsibilities:
• Develop and maintain content plans that support business objectives, audience engagement, and consistent brand messaging.
• Create original written materials for a range of channels, ensuring clarity, accuracy, and relevance for the intended audience.
• Edit and refine copy to improve readability, tone, structure, and overall quality before publication.
• Collaborate with cross-functional partners to translate ideas and campaign goals into effective content deliverables.
• Use content strategy principles to identify opportunities for new topics, formats, and storytelling approaches.
• Review performance data, including insights from Google Analytics 4, to evaluate content results and recommend improvements.
• Ensure published materials reflect editorial standards, content guidelines, and user-focused best practices.