VP, Marketing

Location

NYC/Boston/Remote

Full time

Hybrid

Marketing

At Videa, we help dental clinicians deliver better care to millions of patients through AI.

Oral health is health. Dentists are protectors of societal wellness. We build technology that enhances the moment of care, amplifies clinical expertise, and makes proactive oral healthcare the norm.

Thousands of clinicians rely on Videa every day. Your work here will be reflected in real practice, improving real patient outcomes. If you want to build something that matters, keep reading.

We are hiring a VP Marketing to own and scale a revenue-driven marketing engine that directly impacts Videa’s growth trajectory, enterprise pipeline, and category leadership.

This is a company-defining role, not a traditional marketing leadership position. You will be responsible for building a repeatable, high-performing go-to-market system that drives pipeline, accelerates enterprise deals, and establishes Videa as the leader in AI‑powered dental care.

You will report directly to the CEO and work as a core member of the leadership team, partnering closely with Sales, Product, and Customer Success to shape how we grow.

• Own marketing‑sourced and influenced pipeline targets, with clear accountability to revenue outcomes
• Build and scale a predictable demand generation engine across digital, field, partner, and account‑based channels
• Improve conversion rates, deal velocity, and win rates in partnership with Sales

• Support complex, multi‑stakeholder enterprise sales cycles with strong ICP definition, segmentation, and account‑based strategies
• Equip Sales with the messaging, content, and proof points needed to win high‑value deals
• Partner with Sales leadership to align on pipeline strategy, coverage, and execution

• Own and define the category of AI‑powered dental care — shaping how clinicians, DSOs, and insurers understand and adopt AI
• Develop clear, differentiated positioning that translates complex AI capabilities into compelling business and clinical value
• Drive thought leadership, PR, and market presence that establishes Videa as the default leader in the space

• Partner with Product and Sales to shape pricing, packaging, and go‑to‑market strategy
• Bring market insight, customer understanding, and competitive intelligence into product and GTM decisions
• Ensure tight alignment between product roadmap, messaging, and commercial execution

• Build and lead a high‑performing marketing organization across demand generation, product marketing, brand, and marketing operations
• Establish scalable systems for attribution, performance tracking, and revenue operations
• Create a culture of accountability, speed, and continuous improvement

• 10+ years of B2B marketing experience with 5+ years in leadership roles, including experience scaling marketing from early traction to repeatable growth (Series A→B or B→C stage)
• Proven track record of owning and driving enterprise pipeline and revenue outcomes, not just leads
• Deep experience in enterprise or vertical SaaS environments with complex, multi‑stakeholder sales cycles
• Strong expertise in product marketing, positioning, and translating technical products into clear value for multiple audiences
• Experience building and scaling account‑based marketing and enterprise demand generation programs
• Strong analytical and operational mindset, with deep understanding of attribution, funnel performance, and revenue metrics
• Experience aligning marketing, sales, and product into a unified go‑to‑market motion
• Builder mentality — equally comfortable setting…