District Manager, Retail

Base pay range

$/yr - $/yr

We’re expanding our team and looking for passionate people who want to grow with us. We’d love to hear from you!

Nor East

Marine Layer is a Certified B Corp that designs and manufactures its own line of casual apparel, and sells through web, retail and wholesale. We have an amazing Fleet of 47 stores (and counting!) across the country. Our success has been built on a small, hard‑working team that has a lot of fun and passionately believes in what we are building.

We’ve managed to transition from a start‑up into a national brand by staying true to our roots and thoughtfully expanding the team with some incredibly talented (and fun) people who want to help us build something special. That’s where you come in…

We are looking for a customer‑obsessed, people‑first District Manager to oversee a portfolio of 4+ retail stores located within our Nor East Market. As a leader of leaders, you will coach and motivate your store teams to consistently hit their sales goals and provide exceptional in‑store experiences through the execution of company initiatives.

This includes:

• Hiring, developing, and retaining top retail talent
• Strategizing & motivating store teams to meet and exceed business goals
• Ensuring high levels of operational and visual excellence across your portfolio of stores
• Partnering with Regional Directors and HQ business partners to identify and solve problems sustainably
• Leading by example and fostering and maintaining an inclusive, collaborative work environment
• Hitting the road and being hands‑on! This is a field role that requires travel and being present in stores up to 75% of the time. This role is based out of one of our core district markets, and regular presence in your local store(s) is a must.

You will work cross‑functionally with your HQ business partners on the Operations, Visuals, and HR teams. This role reports directly to the Regional Director.

Specifically, you’ll be responsible for the following:

• Conducting effective and efficient store and market visits to ensure teams are customer‑ready, meeting operational expectations and creating an inclusive work environment
• Driving a consistent, branded customer experience across all of your stores
• Owning the hiring and bench development processes in your market, making decisions through a DEIB informed lens
• Coaching store leaders to match business metrics to behaviors and make strategic changes to drive their business and hit or exceed sales goals
• Leading by example and creating a culture of celebration and recognition of outstanding team performance
• Training and holding teams accountable to meeting all visual and operational standards and deadlines, without sacrificing the customer experience
• Using Retail Reporting and Insights to analyze trends and patterns, identifying training opportunities and building strategy to drive top‑line sales
• Overseeing payroll management for your portfolio of stores
• Ensuring your stores are operating in compliance with all Marine Layer policies & procedures

It bodes well if you are…

An Authentic Brand Advocate. You should know the brand, like the brand, and understand what it takes to build the brand and represent the company in an authentic way. You will be responsible for helping build a team and culture that reinforces and strengthens how Marine Layer shows up in our communities.

Customer Obsessed. You get a genuine buzz from a glowing customer review, and center all of your business driving strategies around that one most important metric: giving a mind‑blowing customer experience – every customer, every store, every time. You have a proven track record of building teams who provide those exceptional customer experiences.

Experienced in Multi‑Unit Retail Management. We are looking for someone with experience. We want someone who has been in a similar role and understands the broad array of responsibilities associated with managing a portfolio of 4+ stores, and what it takes to drive results. Ideal candidate has 4+ years of experience in retail leadership roles.

• Demonstrated ability to drive…