Senior Director, Driver and Marketplace Product

Sr. Director of Driver & Marketplace Product

Veho's mission is to power the future of commerce by making shopping, shipping and returns seamless for everyone.

We are building a modern, end-to-end logistics infrastructure designed entirely for the ever-evolving needs of ecommerce brands and everyday consumers.

Powered by next-generation technology and a vertically integrated supply chain, Veho gives brands and their customers unprecedented control over their deliveries and removes the pain from the ecommerce post-purchase experience. We make delivery the 'extension of the brand' and leverage it to create deeper loyalty and trust between brands and their customers, driving customer retention and lifetime value. Our rapidly growing client list includes leading consumer brands like Hello Fresh, Zara, Macy's, Sephora, and more.

To truly build an iconic company, we strongly believe that our people and values must be aligned with our mission. As such, we take pride in our championship team, merit-based culture. We seek team players who want to compete, win, make an impact and build a legacy, and we reward performance and impact players with generous equity and incredible career growth opportunities.

The Sr. Director of Driver & Marketplace Product will own the entirety of Veho's driver-side product: the driver acquisition, conversion, and onboarding funnel; the driver mobile application; the backend services that match drivers to offers and personalize those offers; and route building and optimization. This is the product space that determines whether Veho's last mile hits its unit economics — DCH and PPH — while protecting OTD, defects, and abandons.

Today ownership of these levers is split across teams, and the result is that we trade quality for productivity instead of optimizing both. This role exists to put one senior product leader on the full loop — driver supply, offer matching, and route construction — because these systems are deeply interdependent and can only be optimized together. The complexity compounds in 2027 as we introduce DSPs alongside our marketplace, turning a one-sided optimization problem into a genuine multi-channel marketplace.

Key Responsibilities

• Own the full driver funnel: finding drivers, converting them, onboarding them, and graduating them from new to tenured.
• Own the driver mobile application end-to-end — the primary interface through which every route is claimed and delivered.
• Build the product levers for driver retention, engagement, and quality progression.
• Key metrics: funnel conversion, time-to-first-route, driver retention/tenure mix, driver NPS.
• Own the backend services that match drivers to route offers, including core personalization of offers.
• Move matching from static rules toward learned systems that account for driver preference, tenure, quality history, and network need.
• Own the onboarding progression services that move drivers through lifecycle stages.
• Key metrics: offer acceptance rate, fill rate, time-to-fill, abandon rate.
• Own how routes are built and optimized to drive PPH and DCH while minimizing OTD misses, defects, and abandons.
• Own route length decisions and the logic for whether a route goes to marketplace or DSP.
• Partner with Network Orchestration Product (First & Middle Mile) on the handoff between sort output and route construction.
• Key metrics: PPH, DCH, OTD, defects, abandons.
• Design the product architecture for a multi-channel marketplace as DSPs are introduced in 2027.
• Build the pricing, capacity, and channel-allocation mechanics that let Veho balance cost and quality across marketplace and DSP supply.
• Work with Marketplace Operations to ensure product and ops run a single playbook.
• Key metrics: channel mix efficiency, marketplace liquidity,…