Market and Business Intelligence Analyst

The Market and Business Intelligence Analyst creates value for the company by delivering data‑driven insights and solutions that support Planning, Sales, Management, Finance, and other key teams. The role focuses on developing and maintaining analytical tools and backend systems to enable informed decision‑making and identify new growth opportunities.

The analyst plays an important role in building a data‑driven culture within the organisation by providing training, proactive analysis and practical recommendations to improve sales performance, operations, and overall efficiency.

• Support pipeline management and forecasting improvements for different business divisions using available data sources.
• Develop and maintain analytical tools and digital platforms to improve efficiency and self‑service capabilities across the organisation.
• Analyse sales records and customer data to identify new business opportunities and market trends.
• Work closely with Product Marketing, Business Development, Global Sales, and Factory organisations to provide insights into product performance and customer business outlooks.
• Design, develop and document ETL processes to integrate and harmonise data from systems such as CRM, ERP (SAP, SD and FICO), and Pricing into the company’s data warehouse or data lake.
• Optimise and document business processes to ensure data quality, consistency, and proper information management.
• Apply technologies such as No
  
  SQL, Machine Learning, and Natural Language Processing to discover new insights and opportunities.
• Maintain, administer and oversee the MBI data warehouse (data lake) and Tableau Server to ensure performance and reliability.

• A university degree (MSc, MBA or equivalent) in Business Informatics, Informatics, Economics, Business Economics, Statistics or Mathematics.
• Experience in modelling large data sets using SQL and be able to develop data mining, extraction (ETL), and data quality assurance (QA) processes.
• Exceptional communication skills – to be able to explain complex findings in a clear and simple way to sales teams and management while also being able to discuss technical requirements and solutions with IT specialists.
• Problem solving – the ability to translate commercial and/or operational challenges into data‑driven solutions and insights.
• Advanced time‑management skills due to the requirement to manage both large‑scale and short‑term projects with multiple deadlines.

• SQL (preferably T‑SQL/MS Azure Fabric)
• Python (preferably developed skills including knowledge of Git and maintaining own Venv)
• VBA/VBS (Visual basic) and/or Power Automate (Power platform and advanced MS Excel skills).

• Advanced English language skills
• Located within 1‑hour commutable distance to the registered office, based in Bracknell, Berkshire.
• UK Driver’s Licence
• This role does not offer visa sponsorship. The ability to demonstrate full right to work in the UK, without restriction, is an essential requirement.

• International working environment.
• Hybrid working – expectation to be office based 2 to 3 days per week.
• 25 days holiday (plus bank holidays), increasing to 30 after the appropriate qualifying period.
• Contributory pension scheme.
• Private medical insurance.
• Life assurance x 4and.
• Income protection insurance.
• Access to Employee Assistance Programme.
• Suite of voluntary flexible benefits (Dental, Travel, Critical Illness, Partner cover).

Panasonic is one of the largest and leading electronic product manufacturers in the world. The depth and variety of our research capabilities, manufacturing expertise, high quality and sophisticated products have remained strong since 1918. Our mission is to create the Panasonic business of "tomorrow." By integrating business, technology, and creativity, we will realize ideal lifestyles and societies solving social issues globally.

Learn more about Sustainability at Panasonic.

Panasonic Industry Europe GmbH is part of the global Panasonic Group and provides industrial products and services in Europe. Looking back on more than 100…