Sales Manager

An ambitious, dynamic and passionate Sales Manager with a track record of developing high‑performing sales teams is required by a world leading capital equipment manufacturer.

BASIC SALARY: £55,000 - £60,000

• OTE £70,000
• Company Car
• Group Pension
• Mobile & Laptop
• 26 Days Holiday

Northen England

• Manchester
• Leeds
• Hull
• Newcastle
• Liverpool
• Carlisle
• Bradford

We are looking for a passionate Sales Manager to manage a team of three, and to handle some of the most high‑profile accounts. The role requires a strong emphasis on coaching to create a high‑performing, resilient team that develops people into role models within their peers. The successful candidate will use value‑proposition‑based commercial arguments and selling techniques, demonstrating strong relationship building skills that deliver wins for the business and its customers.

The team will operate in a culture of shared risk, trust, respect, integrity and simplicity.

• Lead, inspire and develop a high‑performing sales team through coaching and mentoring.
• Foster a culture of continuous learning, professional development and accountability.
• Drive collaboration and motivation, ensuring a strong results‑oriented team dynamic.
• Lead high‑value sales negotiations, ensuring optimal outcomes for both customers and the business.
• Implement a value proposition‑based selling approach to differentiate offerings and drive success.
• Develop and implement a national sales strategy aligned with business objectives.
• Set and track key sales KPIs, ensuring alignment with revenue and growth targets.
• Build and maintain strong relationships with key customers and stakeholders.
• Act as a trusted advisor, ensuring customer needs are met with tailored solutions.

• Ideally a proven track record of field‑based sales leadership and coaching experience.
• Experience in business development and account management.
• Experience in value‑proposition sales – this is essential.
• Knowledge of capital equipment sales is an advantage but not essential.
• Strong negotiating and closing skills.
• Adaptable with an openness to learning and development, able to adjust strategies in response to market changes.

Part of a multi‑billion international group, we are one of the world's largest manufacturers of standard and bespoke capital equipment used across a diverse range of industries, including transport & logistics, food and drink processing, rail, mining, industrial manufacturing, waste & recycling, pharmaceutical and petro‑chemical sectors.

We pride ourselves on providing industrial weighing scales that meet the diverse needs of businesses and on setting the standard for service excellence across the UK.

We embrace diversity, champion equality and foster inclusion to create a work environment where everyone belongs and thrives.