Business Development Representative
Listed on 2025-12-02
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Sales
Business Development, Sales Development Rep/SDR
Business Development Representative - ABA Centers of Massachusetts – Braintree, MA
ABA Centers of America is the nation’s fastest-growing provider of autism care, delivering high-quality Applied Behavior Analysis (ABA) therapy across a rapidly expanding footprint. Since 2020 we have scaled from a single clinic to nearly 70 operating areas in more than a dozen states, supported by a high-performance corporate infrastructure and data-driven decision-making. We are a self-funded, founder-led organization with a focus on outcomes and operational excellence.
Pay
Base pay range: $65,000.00/yr - $75,000.00/yr. This range is provided by ABA Centers of America. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
What You’ll Do
- Lead Generation & Prospecting
- Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders).
- Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins.
- Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity.
- Qualify and document lead potential, partner alignment, and readiness for engagement.
- Log all outreach, visit notes, referrals, and contacts in Salesforce daily.
- Maintain complete visibility into referral status, outcomes, and lead aging across accounts.
- Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights.
- Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization.
- Territory Development
- Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities.
- Analyze referral patterns and territory performance to refine targeting efforts.
- Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones.
- Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
- Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
- Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
- Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events.
- Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
- Submit regular outreach reports, territory updates, and event summaries.
- Participate in weekly sales calls, coaching check-ins, and training.
- Event Strategy & Execution
- Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
- Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
- Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
- Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events.
- Collaboration & Reporting
- Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
- Submit regular outreach reports, territory updates, and event summaries.
- Participate in weekly sales calls, coaching check-ins, and training.
Requirements
- Minimum of a high school diploma; bachelor’s degree in business, healthcare, or a related field preferred.
- Minimum 3 years of experience in field sales, outreach, or business development—preferably healthcare-related.
- Demonstrated ability to generate leads, manage a sales pipeline, and meet performance expectations.
- Strong communication, relationship-building, and organizational skills.
- Salesforce or similar CRM experience required.
Benefits
- 21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays)
- Flexible Spending Account (FSA) and Health Savings Account (HSA) options
- Medical, dental, vision, long-term disability, and life insurance
- Generous 401(k) with up to 6% employer match
About ABA Centers of America
ABA Centers of America is committed to maintaining a culture led by seasoned professionals who share a vision of becoming the nation’s leading provider of autism care. We combine compassion with clinical excellence and a relentless commitment to care that makes a difference. ABA Centers of America, LLC participates in the U.S. Department of Homeland Security E-Verify program.
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