Enterprise Product Marketing Leadership at Instacart

Shape the future of grocery marketing as Instacart’s Director of B2B Product Marketing. This remote role emphasizes cross-functional collaboration and strategic storytelling.

As our new Director of B2B Product Marketing, you will harness your expertise to transform Instacart's enterprise market strategy. This position integrates product insight with compelling marketing tactics to reach grocery retailers effectively. Your influence will extend through the organization, enhancing awareness and generating leads.

Key Responsibilities:

• Develop comprehensive go-to-market strategies for enterprise

• Craft engaging narratives for diverse marketing channels

• Oversee a high-performance product marketing unit

• Propel lead generation through targeted campaigns

• Support global market entry strategies for expansion

Requirements:

• 10+ years of SaaS B2B marketing experience

• Proven capability in product marketing and team leadership

• Experience with multi-channel campaign strategies

• Excellent communication for executive level messaging

• Skilled in managing several projects simultaneously

Contribute to Instacart's innovative direction by blending creative marketing with practical execution.
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