Marketing Manager

Job Description

At Metrex, we don’t just market products—we champion a mission. For over 40 years, we’ve been at the forefront of infection prevention, protecting patients and providers across the globe. Now, we’re looking for a Senior Marketing Manager who’s ready to lead with purpose, drive strategic growth, and shape the future of healthcare. If you’re a bold thinker with a passion for impact, this is your opportunity to make a difference where it matters most.

As Marketing Manager
, you’ll lead downstream marketing efforts for our Infection Prevention portfolio across North America. You’ll develop customer segmentation, craft compelling messaging, and launch high-impact campaigns that drive growth. This role is pivotal in supporting our indirect business model, working closely with channel managers and dealer partners.

If you thrive in a fast‑paced, mission‑driven environment and want to shape the future of infection control, we want to meet you.

• Strategic Planning: Develop and execute marketing plans that drive revenue and market share, including segmentation, positioning, and campaign strategy.
• Go‑to‑Market Leadership: Lead downstream strategies for existing products and new launches, ensuring alignment with customer needs and business goals.
• Demand Generation: Design and optimize multi‑channel campaigns to generate leads and support sales growth.
• Event Management: Plan and oversee major trade shows and dealer‑specific events across North America.
• Sales Enablement: Create impactful sales tools and collateral to support field teams and dealer partners.
• Cross‑Functional Communication: Present marketing strategies and performance insights to senior leadership and stakeholders.
• Stakeholder
  
  Collaboration:
  
  Work closely with product development, regulatory and legal teams to ensure marketing strategies align with healthcare compliance and product capabilities; translate clinical data into compelling marketing narratives.
• Customer Engagement: Develop content and programs that educate and engage healthcare providers; conduct research to understand customer needs and embed their feedback into all marketing efforts to refine messaging and improve campaign relevance.
• Thought Leadership and KOL Engagement: Identify and collaborate with key opinion leaders (KOLs) to amplify brand credibility and reach, support speaker programs and webinars as part of broader engagement strategy.
• Integrated Marketing: Drive initiatives across digital, PR, content, promotions, and web to amplify brand and product visibility.
• Budget Oversight: Manage marketing budgets with a focus on ROI and resource efficiency.
• Performance Tracking: Monitor KPIs including MQLs, SQLs, and campaign metrics using dashboards and analytics.
• Market Intelligence: Stay ahead of competitive trends and regulatory changes to inform strategy.
• Agency
  
  Collaboration:
  
  Lead projects with external agencies and internal creative teams to deliver high‑quality assets.
• Inclusive Messaging: Promote diversity, equity, and inclusion across campaigns and communications.
• Agility & Responsiveness: Adapt quickly to market shifts and emerging issues in infection prevention.

• Bachelor’s degree from a 4‑year accredited institution or equivalent experience.
• 2+ years in downstream marketing or product management.
• Experience in medical device, dental, or infection prevention industries.
• Proven success in campaign development and product launches.
• Strong digital marketing skills for lead generation and engagement.
• Experience in indirect (dealer‑based) business models preferred.

• MBA or advanced degree.
• Background in creative development and communications.
• Exceptional leadership and influencing abilities.

Up to 20% travel within the U.S. and internationally.

Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the…