External Communications Manager; Hybrid-Brea, CA

External Communications Manager

As External Communications Manager, you'll have the opportunity to help Envista build its public-facing communications strategy. As a holding company with a diverse portfolio of dental brands, Envista is ripe with stories to share with industry and investor audiences.

The External Communications Manager is an essential part of the small but mighty Corporate Communications team. The person in this role will partner with Comms and Marketing representatives from each brand, as well as the Envista leadership team, to develop stories showcasing our innovation, culture, and achievements. They will act as a brand steward, ensuring that all publicly-facing collateral is polished.

Primary Duties & Responsibilities :

• Partner with Corporate Communications leader to develop the "Envista story" and global PR strategy for the enterprise.
• Develop relationships with trade and investor publications to secure coverage and protect the company's reputation.
• Create and distribute impactful press releases, op eds, and thought leadership pieces to key media targets.
• Proactively identify opportunities for the Envista executive team to participate in the global dental conversation.
• Leverage Envista's charitable arm to tell stories about how the company is doing good in the world.
• Manage cross-brand external communications community of practice.

• Collaborate with customers to generate testimonials, social media campaigns, and speaking engagement opportunities.

• Govern the Envista social media channels, including Linked In, Instagram, and You Tube.
• Manage a content calendar aligned to our corporate communication strategy.
• In partnership with Envista's graphic designer, create and execute engaging social media content (organic and paid).
• Monitor social channels and respond to inquiries.
• Create social thought leadership strategy for select Envista executive team members.

• Re-envision Envista corporate website content to better align with brand message.
• Make incremental content updates to the company website (utilizing Word Press).
• Partner with Corporate Communications leader to activate crisis response as needed.

• Bachelor's Degree or higher in communications, public relations, journalism, business or a related field.
• 5-7 years of experience in a Public Relations (PR) or Corporate Communications role, preferably in a similar industry.
• Strong writing and editing skills for press releases, speeches, op-eds, social media, etc.
• Experience building relationships with journalists, pitching stories, and managing press inquiries.
• Experience managing social media for a B2B business; proficiency in targeting audiences and community management.

• Dental or regulated industry is a big plus!
• Ability to convey complex ideas clearly and persuasively.
• Skilled in adapting tone and messaging for different audiences.
• Responds quickly to changing circumstances, especially during crises.
• Comfortable working in fast-paced, high-pressure environments.
• Thinks critically about messaging risks and opportunities.
• Values input from diverse perspectives to strengthen messaging.

Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled.

At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical / dental / vision benefits, 401K match, and / or other applicable compensation plans.

$107,900 - $161,900

Operating Company :
Corporate

Envista is a global family of more than 30 trusted dental brands, united by a…