Manager of Marketing

The Manager of Marketing is responsible for leading marketing initiatives across digital platforms, with a strong focus on mobile app development, app maintenance, and user engagement. This role will also oversee compliance with all applicable privacy and accessibility regulations (CCPA, CRPA, ADA) across the company’s website, mobile applications, and social media channels.

The ideal candidate combines creative strategy with technical and regulatory awareness, ensuring that all marketing efforts are effective, compliant, and aligned with the company’s brand vision.

• Lead marketing strategy and execution for the company’s mobile applications, including development support, feature updates, user acquisition, and retention campaigns.
• Manage ongoing maintenance of mobile applications, ensuring functionality, usability, and performance.
• Update and modify website and mobile app content in a timely manner based on business needs and marketing initiatives.
• Develop and implement digital marketing campaigns across web, app, and social media platforms.
• Ensure compliance with CCPA, CRPA, and ADA regulations across all digital media, collaborating with legal and IT department as needed.
• Partner with cross-functional teams to create engaging, user-friendly, and compliant content and interfaces.
• Track, analyze, and report on marketing performance metrics, providing insights to optimize campaigns.
• Manage budgets and resources for marketing projects, ensuring timely and cost-effective delivery.
• Stay current on emerging marketing technologies, privacy laws, and accessibility standards.
• Provide leadership and mentorship to the Marketing & Design Team.
• Lead and manage multiple marketing projects simultaneously, ensuring timely completion within scope and budget.
• Develop detailed project plans, including task management, schedule management, and resource allocation.
• Monitor project progress, identify potential risks, and implement proactive mitigation strategies.
• Address project bottlenecks and challenges promptly to maintain momentum.
• Communicate project status and updates regularly to stakeholders and senior management.
• Oversee the execution of marketing campaigns and initiatives, ensuring alignment with overall marketing strategy and goals.
• Analyze project performance and metrics, providing insights and recommendations for improvement.
• Research, evaluate, and propose new tools, platforms, and vendors to improve operational efficiency and enhance marketing capabilities.

Will also perform other assignments that may be assigned from time to time by the senior management.

9:00~18:00

Brea, CA

77K~81K

• Health, dental, and vision insurance
• 401K
• 10 days of PTO in the first year

Saturday, Sunday and national holidays.

• Bachelor’s Degree in Marketing, Communications, Business, Advertising, IT or similar field required
• Five (5) + years’ of experience in management
• Five (5) + years’ of experience in marketing

• Strong knowledge of mobile app development cycles and app store marketing strategies.
• Proven track record of developing and executing digital marketing campaigns.
• Familiarity with privacy regulations (CCPA, CRPA) and accessibility standards (ADA) in
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