Performance Marketing Specialist Home Improvement

Clever Digital Marketing seeks a Senior Performance Marketing Specialist to join our team in Canada. Drive growth for home improvement companies through strategic Facebook advertising and targeted campaigns.

In this full-time role, you'll lead the strategy for high-value client accounts, ensuring all marketing initiatives exceed performance targets. Your expertise in Facebook ad platforms will guide you in analyzing metrics and proposing data-driven optimizations. You will also play a pivotal role in supporting junior team members and fostering their development.

Key Responsibilities:

• Launch and oversee client campaigns on social media

• Develop and implement effective advertising strategies

• Analyze campaign data for optimum performance

• Mentor junior staff and share best practices

• Collaborate across teams for effective ad creatives

Requirements:

• 3+ years in performance marketing for lead generation

• 2+ years agency experience

• At least 1 year in direct response marketing

• Experience managing significant advertising budgets

• Strong analytical skills and attention to detail

Your expertise in performance marketing will reshape success stories for our clients in the home improvement industry.
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