Associate Editor

Overview

Job Title:

Associate Editor

Brand: MIMS Pharma

Reporting To:
Editor

Location:

Twickenham, Greater London

Hybrid: 3 days per week working in the office, 2 days working remotely

Employment:
Permanent, Full-Time

Salary Range: £40,000 - £45,000 per annum

Working within MIMS Pharma

The MIMS Healthcare Network encompasses a portfolio of trusted, well-established brands including GPonline, GP Business, MIMS and MIMS Learning, designed to keep healthcare professionals informed on industry news, clinical education, drug information and practice management. Elevating our industry reach, our newest brand, MIMS Pharma, delivers specialised business intelligence, data and market insights tailored specifically for the pharmaceutical sector.

MIMS Pharma is a key strategic growth area for the Network, with an expanding portfolio of data‑led content, trackers, market insight pages and reports. As part of the Medical team, the Associate Editor will play an important role in developing this proposition, creating high-quality content and identifying new opportunities to turn data and insight into valuable content for pharmaceutical industry audiences.

• MIMS Pharma is a growing B2B content and insight proposition within the MIMS Healthcare Network, providing pharmaceutical companies with access to data, intelligence and insights derived from MIMS' proprietary data, prescriber networks and wider healthcare information.
• As Associate Editor, you will work as part of the MIMS/MIMS Pharma editorial team to develop high-quality, data-led content that provides meaningful insight to pharmaceutical industry audiences.
• Reporting to the Editor, you will play an important role in expanding the MIMS Pharma editorial offering, identifying opportunities to turn data and information into valuable content, and developing new ways to engage subscribers across multiple channels.
• The role combines editorial expertise, data analysis, research and content development. You will work closely with editorial, marketing, subscription and commercial colleagues to support the growth and development of MIMS Pharma as a key strategic proposition within the MIMS Healthcare Network.

• Produce high-quality, data‑led content focused on UK primary care prescribing for pharmaceutical industry audiences, including news, analysis, insights and in-depth reports.
• Research and interpret developments in prescribing, healthcare and the pharmaceutical industry to identify relevant content opportunities and provide context and analysis for subscribers.
• Identify, develop and maintain a range of information and data sources to generate content leads and editorial opportunities, including NHS data, MIMS drug data, user analytics, MIMS surveys, social media, external media, conferences and events.
• Develop and maintain relationships with prescriber and pharmaceutical industry contacts to support research, generate content ideas and provide insight into audience needs.
• Create content across a range of formats, including written, audio and video, and support its delivery through appropriate channels such as email bulletins and social media.
• Identify new opportunities to use internal and external data to develop premium content and strengthen the value proposition of MIMS Pharma.
• Work with colleagues across the MIMS/MIMS Pharma team to develop and deliver new editorial products, features and content initiatives.
• Regularly review audience engagement and analytics data to understand content performance and identify opportunities for improvement.
• Support audience research and use findings to inform editorial priorities and the development of MIMS Pharma content.
• Work collaboratively with marketing, subscription and commercial teams to support the successful delivery of MIMS Pharma's business objectives.
• Manage multiple editorial priorities effectively, ensuring content is accurate, engaging and delivered to agreed deadlines.

You will work closely with MIMS/MIMS Pharma editorial colleagues, prescriber and pharmaceutical industry contacts, and colleagues across Medical, marketing, subscription and commercial teams. You will…