Regional Marketing Manager NGP; Hybrid

The Role

Are you looking to step into a role where you can help shape how a business enters and grows in new markets? In this position, you will work on Next Generation Products (NGP) across multiple regions, supporting market expansion, portfolio strategy, and commercial performance. You will collaborate with cross‑functional teams to bring strategy to life and influence key business decisions. This is a strong opportunity if you want exposure to international markets and enjoy working in a fast‑moving, evolving category

• Collaborate with regional and market teams to align strategy with execution and business priorities
• Support planning & delivery of new market entries ensuring alignment with commercial and operational requirements
• Coordinate cross‑functional initiatives to deliver marketing and business objectives
• Monitor performance metrics and provide insights to support continuous improvement
• Contribute to the development of regional strategies based on consumer, market, and business insights
• Share and adopt best practices to enhance effectiveness across markets

• Experience in marketing, brand, or portfolio management in a commercial environment
• Ability to manage projects and collaborate effectively with diverse teams
• Strong analytical mindset with the ability to interpret data and inform decisions
• Experience using consumer and market insights to guide actions
• Strong communication and stakeholder engagement skills
• Adaptability and ability to operate in a dynamic, evolving environment

In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and further benefits as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.

Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at  to let us know if we can provide support in helping you complete an application and/or attend an interview.

We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work.

Our agility and collaboration are driving our ambitions, innovation and success all supported by our award‑winning development programmes that creates exciting and rewarding career opportunities for all. Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we’re fully committed to creating and maintaining an environment that celebrates and respects difference.

As a matter of policy, Imperial Tobacco or its subsidiaries never requests or requires payment as part of any recruitment process.