Radio Direct Sales Executive North England

Role

Summary:

We are looking for an energetic, results-driven Radio Direct Sales Executive to join our commercial team. In this role, you will be responsible for selling advertising and sponsorship opportunities directly to local businesses. You will play a key role in generating revenue by developing strong client relationships and creating tailored marketing solutions that help businesses grow through the power of radio.

• Prospect and develop new direct advertising clients through cold calling, networking, and face-to-face meetings.
• Maintain and grow relationships with existing direct clients to ensure repeat business and long-term revenue growth.
• Identify client needs and craft customized advertising solutions using on-air, digital, and promotional opportunities.
• Prepare and deliver compelling sales presentations and proposals.
• Meet and exceed monthly and quarterly sales targets.
• Work closely with creative and production teams to ensure campaigns are executed effectively and on time.
• Maintain accurate records of sales activity internal CRM systems.
• Stay up to date with market trends, competitive media, and industry insights to effectively position our brand.

• Proven experience in media sales, radio advertising, or B2B direct sales (minimum 1–2 years preferred).
• Excellent communication, negotiation, and presentation skills.
• Ability to build rapport and maintain strong relationships with a wide range of clients.
• Self-starter with a results-driven attitude and the ability to work independently.
• Strong organizational and time management skills.
• Knowledge of local business landscape and marketing trends.
• Proficiency in MS Office.

• Competitive base salary plus commission.
• Car allowance or company vehicle (depending on location).
• Access to a dynamic and creative work environment.
• Opportunities to work on exciting campaigns with recognizable brands.