Video Content Creator & Editor

This isn't a corporate content mill job. You'll OWN Anchor's video world: planning, creating, posting, and tracking educational videos and social content that actually help homeowners understand foundation issues. Think You Tube Shorts about why cracks happen, longer videos explaining repair methods or pricing to assist the sales process, and social content that makes foundation repair . . dare we say it .

. interesting?

Your Day-to-Day:

Own video strategy and production – from idea to upload, following our brand and our "educate, don't intimidate" approach

Create weekly content – at least one long-form and one short-form video each week, plus social content that supports our sales team

Write scripts and plan shoots – we have templates and systems, but we want your creative input and ownership too

Film on-site – you'll ride along to job sites to capture real foundation work in action

Interview our team on camera – help our owner and estimators look and sound natural, make sense, and teach to the everyday homeowner

Edit videos – in Cap Cut, Premiere, DaVinci, or whatever you're fastest in, adding b-roll, graphics, and text overlays that make technical stuff easy to get

Repurpose content – turn long videos into Shorts, Reels, and clips for our blog and sales emails

Publish and optimize – upload, make thumbnails, and write titles and descriptions for each platform (Does You Tube need different copy than Instagram? You will decide.)

Track performance – pick the KPIs that matter, dig into the analytics, and keep improving

Stay on top of trends and competitors – what's working on You Tube? Facebook? Should we expand into Instagram? Anything good we can “borrow” from our competition? Track and bring us the best ideas!

Keep things organized – keep our video library and assets tidy so we can find stuff when we need it

Collaborate with the team – you'll be trained by and work closely with our Director of Marketing/Education and make our sales/estimator crew look and sound great