Global Commercial Manager - V-Core & Complementary Solutions

Global Commercial Manager - V-Core & Complementary Solutions (UK)

Vitalograph is the world’s leading manufacturer of medical respiratory diagnostic devices and software, used in the diagnosis of respiratory disorders, and advanced high-reliability equipment and software systems used in respiratory end-point clinical drug trials. Headquartered in the UK, Vitalograph has operations in Ireland, Germany and the USA. Our mission is to improve patient lives by designing and manufacturing market leading products and services.

At Vitalograph, we offer more than just a job. As a global leader in medical respiratory diagnostics, you will be part of a team dedicated to innovation and quality.

Here’s what you can expect:

• Company contributed healthcare scheme.
• Company contributed pension.
• Paid Annual Leave.
• Career Growth.

As the Global Commercial Manager – V-Core & Complementary Solutions (UK) you will be responsible for driving sustainable revenue growth, market expansion, and commercial excellence across global priority markets. This role combines strategic market analysis with hands‑on commercial leadership to identify regional and segment‐specific growth opportunities and translate them into actionable plans. Working in close partnership with regional sales leadership, direct sales teams and indirect channel partners, the Global Commercial Manager ensures alignment, capability, and execution discipline to successfully deliver growth targets in line with the Vitalograph V30 strategic plan.

• Achieve commercial revenue/margin targets for V-Core spirometers and complementary solutions.
• Develop Go‑To‑Market plans in region to achieve V30 growth.
• Prioritise region‑specific targets.
• Partner with regions via matrix working to enable and deliver tools for in‑market, targeted campaigns.
• Collaborate with product management and R&D to align on product strategy and roadmap.
• Track KPIs monthly and quarterly.

• Identify and prioritise key growth opportunities across regions, customer segments, and product portfolios using market data, competitive insights, and internal performance metrics.
• Develop integrated global and regional commercial plans aligned to revenue and profitability targets.
• Translate strategy into clear, executable initiatives with defined milestones, ownership, and KPIs.
• Lead forecasting, budgeting, and ongoing performance tracking against growth plans.

• Conduct deep analysis of regional markets (e.g., OneUS, EMEA, LATAM) to uncover whitespace opportunities and expansion pathways.
• Define target customer segments (e.g., hospitals, pulmonary labs, GP) and tailored value propositions.
• Support market entry strategies, including channel selection, pricing, and localization of offerings.

• Partner closely with regional direct sales teams and distributor networks to co‑create and execute growth plans.
• Equip teams with the tools, training, and insights needed to drive pipeline generation and conversion.
• Establish best practices in sales processes, account management, and opportunity prioritisation.
• Support key account strategies and participate in strategic deals where needed.
• Drive alignment, accountability, and performance management across both direct and indirect channels.

• Evaluate and optimise distributor networks to ensure strong market coverage and performance.
• Define clear expectations, targets, and support models for partners.
• Implement performance reviews and continuous improvement initiatives.

• Collaborate with Product Management and R&D to align commercial priorities with product strategy and roadmap.
• Provide structured market and customer feedback to inform innovation and lifecycle management.
• Lead and support successful product launches with clear positioning, pricing, and go‑to‑market strategies.

• Partner with marketing to design targeted campaigns and education initiatives aligned to priority segments and regions.
• Ensure consistent and compelling messaging tailored to local market…