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Marketing & Automation Specialist

Job in Buffalo, Erie County, New York, 14266, USA
Listing for: RMCS Inc.
Full Time position
Listed on 2025-12-21
Job specializations:
  • IT/Tech
    Digital Marketing, SEO
  • Marketing / Advertising / PR
    Digital Marketing, SEO
Salary/Wage Range or Industry Benchmark: 45000 - 65000 USD Yearly USD 45000.00 65000.00 YEAR
Job Description & How to Apply Below

Marketing & Automation Specialist – RMCS Inc.

Safetec of America is seeking a detail‑oriented, tech‑savvy Marketing & Automation Specialist to support and optimize our marketing systems, content, and digital workflows. This role is ideal for someone who enjoys building clean processes, creating content, and ensuring marketing initiatives run smoothly.

Base Pay Range

$45,000.00/yr – $65,000.00/yr

This range is provided by RMCS Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Responsibilities
  • Hub Spot (or similar CRM) management:
    • Create and maintain email templates, sequences, and workflows
    • Build and manage contact segments and custom properties
    • Maintain data accuracy and organize CRM for efficiency
    • Create dashboards and reports to track performance and KPIs
  • Website content management:
    • Update pages, blogs, product info, and SEO fields in Word Press
    • No coding experience is required
    • Coordinate with developers/vendors for technical changes beyond CMS
  • Marketing content creation:
    • Write and edit blogs, email copy, web copy, and product descriptions
    • Support campaigns and social media initiatives with compelling content
  • Research & analysis:
    • Conduct product, market, and competitor research to inform strategy
    • Monitor performance and provide actionable insights
  • Cross‑functional collaboration:
    • Work with Sales, Quality, Regulatory, and Design teams to ensure accurate and consistent messaging
    • Support ongoing improvements to marketing processes, documentation, and operational efficiency
Requirements
  • 2–4+ years of experience in marketing operations, digital marketing, or marketing automation
  • Hands‑on experience with Hub Spot or similar CRM/marketing automation tools
  • Comfortable managing Word Press CMS content (no coding required)
  • Strong writing and editing skills for blogs, web content, and marketing copy
  • Experience with dashboards, reporting, and basic analytics
  • Excellent organizational and project management skills
  • Ability to manage multiple tasks with attention to detail and accuracy
Bonus Skills
  • SEO knowledge and content optimization
  • Familiarity with regulated industries or product labeling
  • Experience with other CMS platforms or basic HTML/CSS for minor adjustments
Why You’ll Love This Role
  • Work with a collaborative, supportive marketing team
  • Take ownership of marketing systems and content strategy
  • Grow your skills in Hub Spot, digital content, and analytics
  • Make a visible impact on company marketing and brand growth
Seniority Level
  • Associate
Employment Type
  • Full‑time
Job Function
  • Marketing and Sales
Industries
  • Professional Training and Coaching

Referrals increase your chances of interviewing at RMCS Inc. by 2x

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