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Senior Social Commerce Specialist

Job in Buffalo, Erie County, New York, 14201, USA
Listing for: Tinuiti
Full Time position
Listed on 2026-10-20
Job specializations:
  • Marketing / Advertising / PR
    Ecommerce, Digital Marketing
Salary/Wage Range or Industry Benchmark: 90000 - 140000 USD Yearly USD 90000.00 140000.00 YEAR
Job Description & How to Apply Below

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it.

With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity:
Love Growth. Hate Waste. We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Role Overview

As a Senior Social Commerce Specialist, you will independently manage complex Social Commerce-related operational and account-execution work streams. You will ensure client shops are healthy, conversion-ready, and operationally sound while contributing to reporting, issue resolution, merchandising, creator readiness, and client-delivery execution. You will serve as a reliable subject matter resource for Social Merchandising Specialists and a key partner to Account Strategists and Creator & Affiliate Strategists.

This role is for someone who can independently solve problems, connect operational details to commerce outcomes, and contribute clear recommendations within an assigned client scope.

Key Responsibilities Client-Centric

Independently manage complex shop operations, catalog, promotion, compliance, fulfillment, and account-health work streams. Support client-ready explanations of operational issues, performance risks, and recommended next steps. Partner with Creator & Affiliate teams to use creator performance to influence investment decisions and paid media strategy. Advise internal partners on the operational implications of promotional calendars, product availability, bundling, fulfillment constraints, and shop setup decisions.

Escalate high-risk issues with a clear diagnosis, client impact, and recommended resolution path.

Product-Led

Demonstrate strong fluency in Tik Tok Shop Seller Center and relevant marketplace, catalog, affiliate, and workflow tools. Improve internal documentation, operating checklists, and issue-resolution workflows based on recurring issues and platform changes. Support adoption of relevant Tik Tok Shop capabilities and promotional opportunities across assigned accounts.

Data & Measurement-Driven

Analyze shop-health, catalog, fulfillment, conversion, and promotion data to identify actionable issues and opportunities. Translate operational findings into clear recommendations for Account, Creator & Affiliate, Paid Media, and client teams. Support reporting across GMV, conversion, creator-traffic readiness, promotions, and commerce operations.

The Tinuiti Way

Work cross-functionally with Creator & Affiliate, Paid Media, Client Partnership, and client fulfillment teams to improve the end-to-end customer and creator journey. Stay current on platform ad offerings, policy changes, social-commerce behavior, and platform best practices. Informally guide Social Commerce Specialists through knowledge sharing, quality review, and problem-solving support.

Owner Mindset

Own complex operational issues from diagnosis through resolution. Identify risks to conversion, account health, fulfillment, or creator readiness before they affect client outcomes. Create reusable operating…

Position Requirements
10+ Years work experience
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