Associate Director, Integrated Media Planning

Associate Director, Integrated Media Planning

OMG
23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG
23, we partner with Disney on the planning, buying and implementation of integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include blockbuster films distributed under Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight. Our Disney Entertainment TV teams work on tune‑in and streaming for networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX.

We live movies and TV. If you do too, read on to join our team.

OMG
23 | Disney Entertainment Account | Strategy

OMG
23 is looking for an Integrated Associate Director to lead the strategic direction of innovative, cross‑channel campaigns for world‑class entertainment clients. You’ll bridge strategy, media, and creativity—guiding teams across digital, social and traditional channels to deliver work that moves audiences and drives results. You’ll partner closely with clients and internal experts to translate brand goals into powerful, connected media strategies. You’ll stay ahead of culture and technology trends, mentor talent and shape the future of integrated marketing at OMG
23.

• Lead development of data‑driven, audience‑first media strategies across digital and offline channels
• Build strong, trusted relationships with clients and internal partners across activation, social, search and project management
• Stay on top of emerging trends, technologies and platforms—bringing fresh ideas and POVs to inspire clients and teams
• Oversee campaign planning, execution and performance to ensure excellence and alignment with client goals
• Manage and mentor a collaborative team of media professionals, fostering curiosity, growth and innovation
• Translate insights and campaign learnings into actionable recommendations for clients and agency teams
• Guide annual and campaign budgets with precision and strategic foresight

• Bachelor’s degree or relevant experience
• 4+ years of integrated media experience (digital and offline)
• A solid understanding of all media types, including Broadcast, Print, Outdoor and Digital
• Proficient in Excel, PowerPoint and key media tools; familiarity with syndicated research and ad‑serving platforms a plus
• Curious about emerging tech, evolving platforms and audience behavior
• Clear and confident communicator—strong in writing, presenting and leading conversations with clients and teammates
• Thrives in fast‑paced environments, staying flexible and adaptable when timelines shift
• Proactive problem‑solver who uses critical thinking to find smart solutions
• Comfortable coaching teammates and contributing to a collaborative, supportive team culture
• Strong presentation skills and ability to engage an audience with a compelling story

Hybrid role based in Burbank, CA.

Compensation Range
: $95,000—$130,000 USD

Benefits
: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.