Area Sales Rep; ASR - Premise - Burien, WA
Listed on 2025-12-01
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Sales
Sales Representative, Retail Sales
Area Sales Rep (ASR) – On Premise – Burien, WA
Company: Columbia Distributing
Locations: Burien, Washington;
Renton, Washington
Pay: $47,000 - $48,000 plus monthly and quarterly payout potential
SummaryArea Sales Representatives are essential to Columbia Distributing's success. Each rep is responsible for advancing and securing beverage sales in the market, performing functions to secure new business accounts and facilitating the needs of the existing sales accounts. This is accomplished through territory planning, selling, merchandising and communicating the achievement of company and supplier objectives.
Key Responsibilities- Manage inventory expenses in accordance with company policy.
- Interact respectfully and maintain dialogue with inter‑company departments, suppliers and customers.
- Support the rotation and merchandising of product.
- Complete all required training to improve performance and effectiveness.
- Maintain a high level of industry knowledge: beer, non‑alcoholic, food journals, trends, market share, etc.
- Create opportunities and develop programs appropriate to customer base.
- Submit all required reporting, pre‑plans, trackers, surveys, market surveys (MVPs), expense report, mileage log, etc. by the required due date.
- Effectively sell the Columbia Distributing portfolio in all assigned accounts.
- Maintain visibility in assigned accounts equal to or greater than competition.
- Increase net core brand distribution over baseline throughout the year.
- Maintain retail standards including proper stock levels, rotation, shelf pricing, point of sale displays, etc.
- Accomplish sales and distribution goals by executing monthly, quarterly and annual business objectives and company initiatives.
- General knowledge of industry products.
- Proficiency with Microsoft Office suite.
- Excellent oral and written communication skills.
- Effective organizational and time‑management skills.
- Ability to develop strong relationships with internal and external customers.
This job operates in accounts, mostly indoors with occasional outdoor work. Lift, carry, push, pull up to 165 lbs. Use arms, wrists, hands, grasp. Must be proficient in industry tools including hand truck, six‑wheeler, manual pallet jack, box cutter, etc. Travel: local travel only. Position type: full‑time, days/hours may vary and may include weekends.
RequiredEducation and Experience
- High School diploma or GED required.
- Sales Fundamental (includes Certified Sales Professional‑CSP training and certification) required upon hiring;
Cicerone Level 1 required within one (1) year of start date. - Minimum two (2) years previous sales experience in beverage industry.
- Valid driver’s license and auto insurance required.
Education and Experience
- Bachelor’s degree or equivalent related years of experience.
- Previous grocery, on‑premise or retail experience.
Actual compensation packages are based on skill set, years and depth of experience, certifications, and specific location. Employees are eligible for medical, dental, vision, and basic life insurance; 401(k) plan; 80 hours of vacation per year; 7‑8 paid holidays annually.
Referrals increase chances of interviewing at Columbia Distributing by 2x.
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