Marketing Content Specialist - Digital Science and Laboratory Automation

# Marketing Content Specialist - Digital Science and Laboratory Automation Thermo Fisher Scientific Full Timemid Burlington, Ontario, CAPosted 2 days ago##

Role Overview Thermo Fisher Scientific is hiring a mid-level Marketing Content Specialist - Digital Science and Laboratory Automation. This is a full-time role in Burlington. posted 2 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.## Resume Keywords to Include Make sure these keywords appear in your resume to improve ATS scoring

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Job Description Work Schedule Standard (Mon-Fri)
Environmental Conditions Office###

Job Description ### About UsAs part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

Division Specific Information The Digital Science and Automation Solutions (DSAS) business designs, develops, and delivers industry-leading laboratory workflow solutions and robotic automation for Pharma, Biopharma, and Genetic Testing customers. Our solutions enable customers to accelerate discovery, improve outcomes, and shape the lab of the future through connected, data-driven, and automated environments.

Join Thermo Fisher Scientific as a Marketing Content Specialist within the Digital Science & Automation Services (DSAS) team and play a central role in how we communicate the value of our automated digital lab  this role, you will transform complex scientific and technical capabilities across Digital Science Solutions (DSS) and Laboratory Automation (LA) into clear, compelling, and commercially relevant content. You will develop narratives that connect our technologies to real-world customer outcomes across industry verticals including the pharma value chain—from early research through to manufacturing.

Working closely with Product Management, Strategic Marketing, and cross-functional teams, you will create and optimise content that supports integrated marketing campaigns, strengthens sales enablement, and enhances digital discoverability—including emerging AI-driven search environments.

You will collaborate with subject matter experts, customer-facing teams, and sales stakeholders to ensure content is accurate, engaging, and continuously evolving based on performance insights and customer feedback. Your work will directly contribute to improving how our solutions are understood, discovered, and adopted across customer-facing and internal channels.

Key Responsibilities:

Content Strategy & Development
* Develop high-quality content across formats including web, articles, white papers, case studies, video scripts, and sales enablement tools
* Build structured, persona-driven content that translates DSAS value propositions into consistent, outcome-led narratives across DSS and LA portfolios

Technical Translation & Content Quality
* Partner with product managers, scientists, and subject matter experts to translate complex technical concepts into clear, engaging, and credible content
* Ensure content accuracy and authenticity through structured SME collaboration and review processes
* Maintain and continuously update website and digital content to ensure relevance, accuracy, and strong engagement

SEO & AI-Driven Discoverability
* Optimize content for SEO and apply emerging best practices in AI-driven discovery, including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO)
* Structure content to improve search visibility, relevance, and authority across digital and AI-driven platforms
* Monitor evolving search trends and adapt…