Marketing Assistant

Overview

Gold’s Gym is on the lookout for a dynamic and experienced Marketing Assistant to join our rapidly growing team. As a Marketing Assistant, you will play a pivotal role in developing, implementing, and managing marketing campaigns that elevate Gold’s Gym brand awareness, drive traffic, and generate leads. This position offers an exciting opportunity to contribute to the success of our clubs and members by utilizing your creativity, digital marketing expertise, and passion for promoting a healthy lifestyle.

• Plan and execute all traditional and digital marketing initiatives, including SEO/SEM, email, social media, and advertising campaigns.
• Identify trends and insights, optimizing campaign performance based on data-driven analyses.
• Brainstorm and implement creative growth strategies to enhance brand visibility.
• Collaborate with internal teams to create compelling landing pages and optimize user experience.
• Oversee day‑to‑day digital marketing and communication campaigns.
• Create and execute robust content strategies for digital workflows, email communications, online content, and social network platforms.
• Visit clubs regularly to gather videos, photos, and assets for marketing efforts.
• Assist with basic video editing.
• Assist with event planning.

• Minimum of 1‑2 years of experience in a Digital Marketing position with proven results.
• Highly creative with a track record of engaging target audiences.
• Ability to thrive in a fast‑paced work environment with multiple priorities.
• Expert proficiency in Google AdWords, Google Analytics, and Microsoft Excel.
• Knowledge of email best practices, social media content strategy, and Adobe Creative Suite.
• Experience with Hub Spot for designing and implementing email campaigns.
• Positive attitude, team player, and ability to work independently.
• Proficient with Microsoft Office (Word, Excel, PowerPoint).
• Background in bodybuilding knowledge is a plus in graphic designs.
• Knowledge of Canva.

Gold’s Gym is growing and looking for new team members to help us redefine strength. We’ll challenge your skills, talents and abilities and reward your every success.

• 401(k)
• Competitive salary
• Employee discounts
• Health insurance
• Free Gold's Gym Membership to all our locations in the Carolinas!
• 20% Employee Discount on Clothing and Products
• Medical benefits and 401K benefits