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Job Description & How to Apply Below
Elevate your career as a B2B Digital Marketing Specialist at Ritchie Bros. in Burnaby. Focus on strategic paid media management and lead generation to drive growth across North America.
As a senior digital marketing expert, you will lead full-funnel paid media campaigns, specializing in B2B lead generation.
Your role involves effectively utilizing ad tech tools and optimizing performance through continuous analysis. Develop insights from multi-touch attribution to improve overall marketing effectiveness.
Key Responsibilities:
• Lead B2B paid media campaigns across various platforms
• Optimize lead generation through data-driven strategies
• Analyze campaign performance and adjust tactics accordingly
• Design high-converting landing pages for marketing efforts
• Coordinate with internal teams on digital marketing projects
Requirements:
• 3+ years in paid media focused on B2B lead generation
• Strong experience with Google, Meta, and Linked In Ads
• Expertise in AI-powered ad tools and analytics platforms
• Proficient in ad tech and Mar Tech systems
• Ability to multitask in a deadline-focused environment
Drive impactful B2B strategies by applying your digital marketing skills at Ritchie Bros. in Burnaby.
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