Customer Marketing Manager, Growth

Summary

We are seeking a Customer Marketing Manager to join our Customer Marketing team in Burnaby
, Calgary
, or Toronto
.

We LOVE our customers. As the world’s most popular cloud-based legal software, we know that we’re only as successful as the law firms we enable. The Customer Marketing function helps customers be successful by driving product adoption, feature usage, and advocacy.

You’re customer-focused and growth-oriented, a self-starter who can build end-to-end marketing programs that move products and help customers succeed. You understand the marketing funnel, collaborate with stakeholders to remove friction, and measure and drive results. You’re excited to contribute to an industry leader that is mission-driven.

• Managing end-to-end marketing programs for our small business customer segment across the post-purchase lifecycle with a focus on cross-sell, upsell, and expansion

• Owning campaign ideation, planning and execution for cross-selling multiple products within designated customer segments to drive product adoption

• Building multi-channel program plans, including email, digital, events, in-product, and beyond

• Analyzing and reporting on KPIs and marketing funnel performance, and proactively optimizing for improvement

• Developing AI-powered workflows to accelerate campaigns, derive insights sooner, and reduce manual tasks

• Collaborating with sales, marketing, product, and other teams to create cohesive, customer-centric programs aligned to cross-sell and broader business objectives

• 3-5 years in a B2B software Customer Marketing, Growth Marketing, Demand Generation or Program Manager role

• Excellent written and verbal communication skills with the ability to create engaging marketing content

• Strong understanding of marketing technologies, including marketing automation, CRM, and analytics platforms

• Strong project management skills and comfort with Asana or other tools

• Demonstrable success driving pipeline growth and revenue through integrated campaigns

• Ability to thrive in a fast-paced environment with high expectations and tight deadlines

• Strong analytical skills and the ability to use data to inform decision-making and strategy

• An open and curious mindset regarding AI and a track record of leveraging it to improve velocity

• Copywriting experience

• Experience with the legal industry or legal technology

• Excellent planning and organizational skills

• AI proficiency in tools that accelerate delivering high-end work

Compensation and benefits

• Competitive, equitable salary with comprehensive health, dental, and vision benefits

• Hybrid work environment with in-office expectations in Canada (Burnaby/Calgary/Toronto) or as arranged

• Flexible time off policy (encouraged 20 days per year)

• Counseling benefit and RRSP/RESP contributions

• Recognition programs for tenure

The expected salary range for this role is CAD 87,000 to CAD 117,800, depending on region and experience. Final offers reflect geographic location, experience, and skillset.

We are committed to diversity, equity and inclusion and invite candidates from all backgrounds to apply. Clio provides accessibility accommodations during the recruitment process; please let us know if you require any accommodation. Learn more about our culture at

We are a human and high-performing AI company, combining AI with human review to ensure responsible hiring. We communicate with candidates through official  email addresses.

Learn more about our culture and how we operate to educate a market on a new way of operating.