UX Specialist

About The Role

UX Specialist

Location: Hybrid (3 days in a phs office)

Reports to: Head of Marketing & Digital

phs Group is looking for a skilled UX Specialist to improve the usability, design, and performance of our digital platforms primarily the phs Group website and the myphs customer portal. This role blends UX design with conversion rate optimisation (CRO) to deliver intuitive experiences that increase engagement and drive measurable growth.

You'll lead end-to-end UX and CRO initiatives, working closely with internal teams including IT, Customer Services, Commercial Operations, Sales, and external agencies. Using tools such as VWO, GA4, Hotjar, and Looker Studio, you'll design experiments, analyse performance, and deliver data-driven improvements across all phs websites.

• Lead UX design projects across phs websites and digital platforms.
• Conduct user research, create wireframes, prototypes, and user journeys.
• Collaborate with PPC, SEO, developers, designers, and marketing stakeholders.

• Own and manage the CRO programme across digital touchpoints.
• Build and maintain a prioritised experimentation roadmap using PIE/ICE or ...