Regional Advisory

Regional Advisory Roles Across Wales, the Midlands & South West England

Wynnstay Group, a leading UK agricultural supplies business, is introducing an exciting new structure within our Sales team. We are seeking passionate and knowledgeable professionals to join us in four newly created Regional Advisor roles. These positions will play a pivotal part in strengthening technical support, enhancing customer experience, and driving innovation across key areas of agriculture.

• Regional Calf and Young stock Advisor
• Regional Forage and Arable Advisor
• Regional Animal Health and Welfare Advisor
• Regional Feed and Nutrition Advisor

• Central/West Midlands
• South West England

Please specify your preferred role and region when applying.

Each role has its own focus, but all involve:

• Leading regional strategy and technical excellence in your specialist area
• Providing on-farm advice and support to farmers
• Delivering training and guidance to internal sales teams
• Driving product performance, innovation, and customer satisfaction
• Collaborating with cross-functional teams on forecasting, campaigns, and product development

• Lead the regional young stock strategy
• Provide on-farm support in calf nutrition, housing, and health
• Train sales teams and promote Wynnstay’s young stock products
• Support innovation and product trials
• Lead the regional forage and arable strategy
• Provide technical support on seed, fertiliser, crop protection, and nutrient planning
• Deliver on-farm advice and support crop trials and demonstrations
• Train sales teams and collaborate on campaigns and product launches

• Drive regional animal health strategy and compliance
• Advise on parasite control, vaccination, and welfare planning
• Train internal teams and support key accounts
• Promote responsible use and regulatory standards
• Shape and execute the regional feed strategy
  
  Deliver ration formulation and performance diagnostics
• Upskill sales teams and support strategic accounts
• Contribute to forecasting and product innovation

• Proven experience or qualifications in your chosen advisory area
• Strong communication and interpersonal skills
• Passion for improving farm performance and customer outcomes
• Willingness to travel within your region

With a turnover in excess of £613 million, and around 900 valued colleagues Nationally, 107 years of successful operations have laid the foundations for Wynnstay’s core values concept of THRIVE
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At Wynnstay, we are committed to supporting UK agriculture through expert advice, innovative products, and collaborative partnerships. As a Regional Advisor, you will have the autonomy to make a real impact, backed by a supportive team and opportunities for growth.

• Competitive salary and benefits
• Training and development opportunities
• Employee discount at Wynnstay Stores
• 33 days annual leave inclusive of bank holidays
• Employee Assistant Programs – WeCare/My Strength/Toothfairy

Please submit your CV and cover letter to , clearly stating:

• The role you are applying for
• Your preferred region
• Why you are a great fit for the position