Field Marketing Programme Execution Manager; limited

What you'll do

The Programme Execution Manager will manage the execution for our repeatable and scalable Audience/Industry focussed and Account‑Based Marketing (ABM) programs. This role requires strong program management, hands‑on execution and a keen interest in the role of data in marketing as well as exemplary attention to detail.

ABM Programmatic Execution:

• Execute programmatic ABM campaigns, working closely with SAP marketing and sales teams as well as agencies.
• Implement and manage ABM tactics across digital and physical channels.
• Monitor and analyse campaign performance, providing insights and recommendations for optimisation.

Targeted Audience Marketing Support:

• Manage the SAP UKI Innovation Awards.
• Development and execution of marketing campaigns, assets and events aimed at specific audience segments.
• Collaborate with global and local content and creative teams to leverage and expand Core Elements and IDP content to optimise engagement for audience events/campaigns.

Project Management:

• Track programme progress and manage the status and delivery of multiple marketing programmes and events from conception to completion, ensuring timely and effective delivery.
• Coordinate with internal stakeholders and external vendors to align project timelines and deliverables.

Stakeholder Communication:

• Communicate project status, updates, and results to relevant stakeholders.
• Provide regular updates and reports on ABM and audience/industry marketing activities.

Data Analysis and Reporting:

• Analyse marketing data to extract actionable insights and inform decision‑making.
• Generate reports on campaign performance, audience engagement, and other key metrics.

Outcome‑Focused Marketing:

• Align audience programme plans with marketing KPIs and sales goals to ensure marketing contributes directly to revenue growth.

• 2 years marketing campaign management experience, managing multiple tasks and deadlines.
• Focused and results driven, able to deliver against set KPIs.
• Ability to work strategically, self‑driven and a desire to think outside the box.
• Strong collaboration skills and able to work independently.
• Team player who thrives in a dynamic environment and copes well with pressure.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, etc.), sexual orientation, gender identity or expression, protected veteran status, or disability in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.