Sr. Content Designer

Our Technology team wakes up every day with one goal in mind - connecting Canadians to the people and things that matter most. Together, we are proud to support 30 million Canadians each month through managing a robust portfolio that champions leading-edge technology. We drive large-scale, complex, and high-visibility technology projects and programs that shape the future of technology in Canada and expand connectivity from coast to coast.

If you are interested in being a part of this, consider applying for the following opportunity

Reporting to the Senior Manager, Digital Content, you will collaborate with marketing, product, UX, and digital analytics teams to produce user-centered content for customer-facing and internal digital platforms (websites and mobile applications). From concept to execution, your work will ensure that every piece of content reflects the Rogers brand, supports customer journeys, and achieves measurable outcomes. If you are a creative problem-solver with a passion for storytelling and an eye for detail, this role is for you.

We are open to hire for our Calgary, Edmonton, Vancouver, Winnipeg, Montreal, Fredericton, Moncton, Halifax, Brampton or Toronto location.

• Content Strategy & Design
  • Craft and implement engaging, user-first digital content that aligns with Rogers’ business objectives and brand guidelines.
  • Design and produce content for a variety of platforms, including websites, mobile apps, chatbots and internal applications.
  • Collaborate with cross-functional teams (marketing, UX, product, analytics) to develop content that supports user journeys and enhances customer experiences.
  • Grow the Digital Content practice through the development of guidelines, libraries and content patterns.
• Content Creation & Optimization
  • Write, edit, and optimize content for clarity, consistency, and accessibility.
  • Ensure all content is SEO-friendly, accessible (AODA-compliant), and aligned with UX best practices.
  • Support personalization efforts by working with the Personalization and Optimization team to create content variations for A/B testing, multivariate testing, and content experiments.
  • Use analytics insights and data-driven recommendations to continuously improve content relevance, engagement, and conversion rates
• Project Management & Collaboration
  • Manage content production timelines, ensuring content is delivered on time and to a high standard of quality.
  • Coordinate with external partners, including design agencies and freelancers, to scale content production as needed.
  • Maintain content calendars and schedules to ensure timely delivery for digital campaigns, product launches, and ongoing updates.
• Performance Analysis & Reporting
  • Use tools like Google Analytics, Adobe Analytics, and content management system (CMS) dashboards to track content performance and engagement.
  • Create performance reports and present actionable insights to stakeholders, offering recommendations for content improvements.
• Innovation & Continuous Improvement
  • Stay up to date on digital content trends, emerging platforms, and industry best practices.
  • Test new content formats, interactive experiences, and visual storytelling methods to ensure Rogers’ content remains fresh, relevant, and impactful.

• Proficiency in content management systems (CMS) and work management tools (Jira, Trello, Asana, etc.).
• Hands-on experience with analytics tools (Google Analytics, Adobe Analytics) to measure and optimize content performance.
• Experience with design software (Adobe Creative Suite, Figma, or similar) to collaborate with UX designers on visual content development.
• Bachelor’s degree in Marketing, Communications, Journalism, Design, or a related field.
• 2+ years of experience as a digital content designer, content strategist, UX writer, or similar role.
• Retail & Telecommunications Expertise Experience in the retail and telecommunications industry is an asset, with an understanding of eCommerce and service journey analytics considered a bonus.
• Proven ability to create content that is clear, engaging, and on-brand across multiple digital platforms.
• Knowledge of SEO best practices and…