Trade Marketing Manager at Sleeman

Position: Trade Marketing Manager Role at Sleeman
Join Sleeman Breweries as a Trade Marketing Manager in Calgary, Alberta, managing BTL marketing strategies to propel brand performance. Collaborate with teams to drive sales and execute impactful programs.

In this full-time role, you will leverage your five-plus years of experience in consumer packaged goods marketing, ensuring alignment with national brand strategies while tailoring local execution. Responsibilities include managing budgets, leading a team, and optimizing marketing initiatives through data analysis.

Key Responsibilities:

• Develop trade marketing initiatives to boost brand visibility

• Analyze market data to enhance campaign effectiveness

• Partner with sales teams for effective market execution

• Oversee regional budget and promotional forecasts

• Mentor Brand Activity Managers to improve team performance

Requirements:

• 5+ years in a marketing or related consumer goods role

• Proven expertise in executing marketing strategies

• Strong business acumen and leadership abilities

• Ability to analyze market performance data

• Proficient in Excel and other Microsoft Office applications

Bring your marketing talent to Sleeman Breweries and influence brand growth.
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