Job Description & How to Apply Below
As the Marketing Data Manager at Jobber, a leader in supporting small businesses, you will be pivotal in managing and advancing our marketing data strategies. Your primary focus will be on improving first-touch and multi-touch attribution models, ensuring accurate measurement of campaign effectiveness. You'll collaborate closely with analytics and marketing teams, driving streamlined processes for effective decision-making.
Key Responsibilities:
• Manage first-touch attribution model enhancements
• Integrate new marketing attribution sources end-to-end
• Diagnose attribution inconsistencies with Marketing and Analytics
• Maintain and update attribution seed tables and models
• Translate data findings into actionable insights for stakeholders
Requirements:
• Strong experience in marketing or revenue analytics
• Proven ability to solve complex measurement problems
• Comfort in cross-functional collaboration
• Proficiency in SQL for data analysis
• Builder mindset with focus on documentation and training
As a Marketing Data Manager, you'll shape attribution strategies, delivering insights that power Jobber's marketing efforts.
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