Internal Marketing Specialist

Hey, we got your attention!

• We are a B2B-focused digital marketing agency headquartered in Calgary, Alberta, but we have clients all over North America.
• We specialize in search, paid, and content marketing. And we're damn good at all 3!
• We’re a hybrid work environment, and support your decision to Zoom pantless.
• Unlike many other agencies, we’re serious about having a healthy work-life balance.
• We believe we can’t grow as a company unless we help you grow as a marketer, and we are obsessive about both.
• We take our culture seriously. Nothing is more important to us than creating an environment where people can have fun doing great work.
• We’re looking for people who don't settle for "good enough."

We're hiring a Marketing Specialist to join our team and help build Konstruct’s own marketing engine.

Unlike most roles at an agency, you won't spend your days bouncing between a dozen different clients. Your client is us. You'll get to go deep on Konstruct, our services, our audience, and the digital marketing topics we want to become known for.

For the first several months, this will be a content-heavy role
. A lot of your time will be spent researching, writing, editing, and publishing useful, factually accurate content about SEO, paid media, content marketing, AI search, B2B marketing, and the industries our clients operate in.

We're not looking for someone who thinks every article needs to be their creative magnum opus. We're looking for someone who can take a complex subject, learn enough about it to understand what they're talking about, and turn that information into clear, accurate marketing content.

You’ll primarily help us create content designed to increase Konstruct's visibility in AI-powered search and answer engines.

But writing is only one part of where we see this role going.

You’ll also help turn articles into short-form video scripts, get in front of the camera from time to time, publish educational content across channels like Linked In and You Tube, support our website and internal marketing campaigns, and contribute to initiatives that strengthen Konstruct's reputation and authority online.

As our internal marketing function grows, we expect this role to grow with it. There are upcoming brand, website, video, ad campaign, and other marketing projects that will give the right person an opportunity to expand well beyond content production.

In other words: this is a great role for someone early in their marketing career who wants to get a lot of reps, build serious marketing knowledge, and eventually take on more responsibility across an in-house marketing team.

• You have a diploma or degree in marketing that gave you a strong foundation in marketing fundamentals.
• You're early in your marketing career, but you've had enough exposure to the field that concepts like SEO, paid advertising, content marketing, customer journeys, conversion, and targeting are familiar to you.
• You may have gained that experience through a full-time role, internship, co-op, freelance work, student agency, or other hands-on marketing experience.
• You have seriously strong written and verbal English communication skills and can explain complicated subjects clearly.
• You know how to research something you don't already understand, synthesize information from multiple sources, and make informed decisions about what is and isn't credible.
• You’re comfortable using AI tools to help you research, synthesize information, repurpose content, and work faster, but you also know better than to blindly trust whatever an AI tool spits out.
• Professional writing experience is a bonus, but it isn't everything. We'd rather hire someone with great marketing instincts who can learn to become a…