Manager, Marketing & Communications

Who We Are  Rising Edge Group is an electrical contracting company founded in 2002, specialization in high-voltage electrical solutions that power critical infrastructure across North America. With operations in both Canada and the United States, we partner with clients across the electrical utilities, renewable energy, and industrial sectors to design, build, andmaintainthe critical infrastructure systems communities and industries rely on.
What You'll Do  Reporting directly to the Executive Vice President, Business Development, the Manager, Marketing & Communications provides strategic leadership and functional oversight for Rising Edge Group’s marketing, branding, communications, and digital engagement activities. The Manager establishes the organization’s marketing direction, priorities, standards, budgets, and performance expectations and ensures that approved initiatives are effectively executed by internal team members and external service providers.
The Manager will establish and periodically review departmental responsibilities, workflows, resource requirements, and decision-making authority to maintain clear accountability across marketing, communications, digital engagement, business development support, and events.

Key Responsibilities  The responsibilities include, but may not be limited to:
Strategic Leadership & Marketing Direction  Responsibilities:
Develop and execute the organization's annual marketing and communications strategy.
Works closely with Rising Edge executive and regional leaders to establish marketing priorities, goals, and performance metrics aligned with business objectives.
Lead brand positioning, corporate messaging, and communications planning.
Identify opportunities to increase brand awareness, market presence, recruitment effectiveness, and business development outcomes.
Provide thought leadership and strategic marketing guidance to executive leadership.

Key Activities:

Annual strategy development, approval coordination, and implementation oversight
Corporate messaging development
Marketing performance reporting and KPI analysis
Market research and competitive intelligence
Budget planning and management
Brand Management & Corporate Communications  Responsibilities:
Establish and govern Rising Edge Group’s brand positioning, messaging architecture, visual identity standards, and communications protocols.
Establish standards and review controls that maintain consistency across internal and external communication channels
Develop and oversee high-profile communications, executive presentations, and corporate messaging.
Define approval requirements for routine, high-profile, sensitive, and public-facing communications.

Key Activities:

Corporate profile management
Brand governance and standards enforcement
Executive and leadership communications
Recruitment and employer branding initiatives
Public relations and media support
Internal communications strategy
Business Development & Proposal Support  Responsibilities:
Partner with Business Development and Estimating to establish key messages, differentiators, and communication strategies for priority opportunities.
Provide strategic review and approval of high-value or high-profile proposals, presentations, and pursuit materials.
Oversee the development and maintenance of reusable business development content, including project profiles, corporate qualifications, resumes, case studies, and presentation materials.

Key Activities:

Proposal strategy and content development
Business development collateral
Client presentation development
Pursuit support and RFP content review
Case studies and project success stories
Digital Marketing & Content Strategy  Responsibilities:
Lead the organization's digital marketing strategy and online presence.
Over…